QR Codes, the 2D bar codes, are becoming the new norm for businesses to reach their customers and provide a fast user-friendly way to access relevant content online through the use of mobile technology.
Educational institutions are on the uptake in making use of these 21st century tools as a way to engage their main stakeholders, i.e. students.
The idea for a workshop focused on experiences and good practice in the use of QR codes within Higher Education (HE) has been triggered by the overwhelming interest in the Business School’s David Hopkins’ and Milena Bobeva’s conference poster “Quick Response (QR) Codes in Education: The Business School Experience” shared via social networks such as SlideShare and Twitter in June 2011.
Since the presentation of the poster, the scope of using the codes within Bournemouth University’s Business School has expanded beyond marketing, programme contact details and directions to learning resources. The latest implementation of QR Codes has been as part of the Induction programmes for students starting their studies at the University. The team is now looking forward to the next evolutionary stage for QR Codes in Higher Education and identifying new uses of QR Codes and evaluation of the experience within the HE sector.
Funding from the HE Academy (HEA), as part of their funding call in 2011, has made it possible to offer the opportunity for knowledge transfer and development of new skills and ideas through networking with people interested in QR Codes as a new form of communication channel.
The workshop on 31 January is designed to take you on a journey of discovery, tailored to your own QR-experience. It is suitable for both people who are new to the QR-concept and those who have substantial experience and would like to build a network to extend the use of QR Codes in education through collaboration in joint projects.
David and Milena will be joined by other respected QR experts such as Andy Ramsden of University Campus Suffolk to discuss with you the challenges and good practice in using the codes effectively.

