Welcome to the BU eTourism Lab

New Paper: Smart tourism destinations: ecosystems for tourism destination competitiveness

Smart City paperSmart tourism destinations: ecosystems for tourism destination competitiveness

Kim Boes , Dimitrios Buhalis , Alessandro Inversini (pp. 108 – 124)

International Journal of Tourism Cities
ISSN: 2056-5607
Volume 2 Issue 2 Continue reading

eTourism: harnessing technology to increase competitiveness


09:00 -13:00 Tuesday 28th June,
Kimmeridge House, Bournemouth University, Talbot Campus Bournemouth, BH12 5BB

The Internet of Things, Big Data, wearable technology and augmented reality are just a handful of the technological innovations driving change in our business and personal lives. To stay competitive, the tourism industry needs to understand, respond to and harness these opportunities. Research from Bournemouth University into Smart Tourism Destinations can help organisations to take advantage of new developments and strengthen both their strategies and competitiveness.

FOL2016 ifitt logo c bournemoutcoastallogo

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Smart Bournemouth – Smartness, Sensors, Internet of Things and Tourism experiences

Smart destinations: Developing Smart – A case study

Tuesday 14 June 2016
1100-1400 TAG02 
Talbot Campus
Guest Speaker Lee Mallon
The event is organised by Bournemouth University eTourism Lab
Join to discuss Smart Bournemouth – Smartness, Sensors, Internet of Things and Tourism experiences

Video update: eTourism and Smart Tourism videos by BU eTL

Bournemouth_University_logo.svgWatch the most significant workshops, presentations and interviews in eTourism and Smart Tourism produced by Bournemouth University eTourism Lab members



– See more at:

Expedia @Bournemouth University Lecture and Recruitment Round


Expedia @Bournemouth University Lecture and Recruitment Round –
Wednesday 20th April 2016 Lees Lecture Theatre

Bournemouth University Department of Tourism and Hospitality welcomes Expedia and look forward to great collaboration


13:00-14:00 Online Travel Market and Revenue Management – trends, opportunities, challenges, ways forward
Public lecture by Elena Quijano Expedia Area Manager

1400-15:00 EXPEDIA company presentation

1500-1600 D234 Networking with Expedia

1600-1700 D234 Interviews for placements and graduate jobs

1700 Debriefing – taking the collaboration forward and farewell


EPSRC Balance Network Event: “Going off the Grid” Can employees really switch off during travel?

EPSRC Balance Network Event: Digital Work Life Balance:

“Going off the Grid” Can employees really switch off during travel?


9th March 2016, DepTH, Bournemouth University

Digital work life balance Going off the grid











Do we ever switch off our phones? Are we constantly checking emails while we are on holiday? Do we pay more attention to our online social networks that our current surroundings? Should we take a rest from 24/7 connection?

These were just some of the questions that were raised and debated during a recent half-day seminar exploring the implications of technology on our work-life balance.

Organised by Dr. Barbara Neuhofer and Professor Adele Ladkin from the Department of Tourism and Hospitality, the seminar was funded by the EPSRC’s ‘Balance Network’, a network of researchers interested in understanding and exploring work-life balance in the digital age. The event specifically sought to understand how technology affects our ability to take a rest from work, and how we might better understand the implications of the 24/7 culture for both individuals and organisations. Continue reading

Digital work-life-balance: ‘Going off the grid’

EPSRC Balance Network
Digital work-life-balance:

‘Going off the grid’: Can employees really switch off during travel?

9th of March 2016, 12.00-17.00 at Bournemouth University

Event lifestream

Technologies have had a massive impact on society and transformed how we work, live and experience travel. Social and mobile technologies have particularly enabled people to connect on an unprecedented scale, with any device, anywhere and at any time. While technologies enhance our professional and private lives in numerous ways, there is increasing evidence that people are no longer ‘switching off’. Leisure travel, grounded in the motivation of escapism and the reversal of everyday life, has traditionally had the purpose to switch off, refresh and restore body and mind. What happens however if ‘going off the grid’ is no longer an option in our hyper-connected and work-centred lifestyles? Continue reading

Great Britain Tourism Strategy lecture by VisitBritain’s Chairman, Christopher Rodrigues CBE



VisitBritain’s Chairman, Christopher Rodrigues CBE will visit and do a guest lecture on Great Britain Tourism Strategy

25th February 10:00-12:00 LEES LECTURE THEATRE

VisitBritain’s Chairman, Christopher Rodrigues CBE, provides strategic leadership to our work to boost tourism to and within Britain, leading the delivery of a new era of greater coherence and partnership for the visitor economy.The
Chairman works with VisitBritain’s private and public sector partners in England, Scotland and Wales to aid us in strengthening the marketing of Britain as a tourist destination overseas. Continue reading

Congratulations to John Fotis for receiving PhD thesis excellence award @ENTER2016!

John Fotis Enter16

Dr John Fotis have been awared the Excellence award by IFITT for his PhD thesis on “The use of social media on consumer behaviour” at ENTER2016!


John Fotis  made his doctoral research on “The use of social media and its impacts on consumer behaviour: The context of holiday travel”. During the last years, social media enjoy a phenomenal success in terms of adoption and usage levels. They cause paradigm shifts on how people connect and communicate with each other, on how they express and share ideas, and even on how they engage with products, brands, and organizations. Moreover, social media became significant networks of consumer knowledge.

In travel and tourism, the impacts of social media have already been described as tremendous, primarily due to the experiential nature of tourism products, and especially of holiday trips: purchases are considered risky and therefore decision making processes are information intensive. An adequate number of studies attempt to reveal the role and impact of social media on aspects of consumer behaviour during the travel process that is before, during, and after the trip. However, almost all employ a micro approach, focusing either on a specific type of social medium (e.g. consumer review and rating websites), or on a specific application (e.g. TripAdvisor), or on a specific stage of the decision making process (e.g. information search), or on a specific stage of the travel process (e.g. before travel). Despite the advantages of such micro approaches, still the overall picture on how consumers use social media and their impact as a whole, during all phases of the travel process and throughout all stages of the decision making process remains unclear

– See more about John PhD at: