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23 February 2015

How to win at academic presentations: top tips on what to say and how to say it.

Public engagement Rachel Bowen

A new post from LSE’s Impact Blog discusses top tips for academic presentations.

“Presenting is an essential skill for communicating research, but unfortunately it is not a skill researchers get much guidance on. Sarah Knowles pulls together some general advice on giving an engaging and informative talk. There should be some kind of added value for your audience coming to hear you speak, and careful consideration of the content and the format will ensure they leave with a thought-provoking take-home message. And always remember: You are a better speaker than you think you are.

You really can’t escape presentations as a researcher. If you want to submit your work to a conference, then you’ll need to be willing to present (unless you only ever want to do posters. In which case what on earth is wrong with you?). Most job or training interviews will ask you to deliver a presentation. You’ll also quite often give less formal presentations as part of project meetings. And of course lots of researchers also ‘present’ when they’re teaching.

Despite this, how to give a good presentation is something you’re typically left to work out for yourself. It’s similar to ‘how to write well’ which you also just have to try to pick up as you go along. I do wonder if perhaps this explains why lots of academics are quite poor writers – and, yes, poor presenters. Both presenting and writing are skills, and mastering them takes time. But I do think there’s some general advice that can be helpful when thinking about presentations. This is developed both from my experience of presenting and also my experience of being in the audience, for both good and bad talks.

Before I start though, I think any advice should come with two caveats:

1. Your best presentation style will be the one you’re most comfortable with.

This might mean that some of the advice below just doesn’t work for you. If you feel much more confident with text heavy slides and you struggle to make slides more visual without losing the flow of your argument, then by all means stick to this. What I would suggest is that it’s worth at least experimenting with the tips below. Volunteer for an internal presentation (journal or methods clubs are good for this) and have a go at presenting in a different way to usual.

2. All advice is easier said than done, and I’m sure I don’t follow my own recommendations half the time!

This is perhaps less a caveat than a confession. I really just want to acknowledge that presenting can be hard, that it’s not a skill we get a lot of explicit guidance on as researchers, and that often we’re just doing the best we can in the time available. The tips below are meant to be helpful suggestions, and not a critique of anyone who does things differently.”

Read on to find out Sarah’s top tips for presentations here.

Related Posts

  • How to get published in an academic journal: top tips from editors3 February 2015
  • FP7 Social Science application top tips30 July 2012
  • Presentations from the Innovative Medicines Initiative (IMI) infoday are now available online.6 March 2012
  • Festival of Learning 2015 – What could you do? An interactive public lecture?17 December 2014

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