The Academy of Marketing SIG Marketing in Higher Education.
Bournemouth University
Wednesday 27 April, 2016.
Faculty of Management academics, Dr Chris Chapleo and Helen O’Sullivan (both from the Department of Marketing) are organising a one day colloquium titled ‘Contemporary Thought in Higher Education’ This colloquium will initiate discussion, drive collaboration and grow networks amongst marketing academics and HE marketers, which will promote, advance and disseminate current practices and developments in HE marketing.
Professor Jane Hemsley-Brown, University of Surrey has been confirmed as a keynote speaker.
There will be an associated special edition of ‘The Journal of Marketing in Higher Education’.
Submission We welcome Abstracts of up to 300 words for papers that relate to the theme around ‘Contemporary Thought in Higher Education Marketing’.
Please email Abstracts (300 words maximum) to: HEcolloquium@bournemouth.ac.uk by 25 January, 2016.
Find out more To register interest and for more details, go to http://www.bournemouth.ac.uk/academy-of-marketing
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