BU Research Blog

Ms. Samreen Ashraf from the Faculty of Management was recently invited to deliver a talk at the prestigious Institute of Directors (IOD) event in Bournemouth. The talk was primarily an inspirational talk on the topic of ‘Success in a digital world:  A destination or a journey. Samreen reflected from her own experience and highlighted the importance of persistence and consistency. This event was held on 13^th December at Executive Business Centre (Lansdowne campus). The event was well attended by the general public along with the members of IOD.