BU Research Blog

Dr Caroline Jackson, Head of Events & Leisure Department, Faculty of Management was selected Chair of the Association for Events Management Education

Martin Robertson, Jules Hecquet, Caroline Jackson, Debbie Sadd, Mary Beth Gouthro & Lénia Marques from the Department of Events & Leisure, Faculty of Management

Academics from the Department of Events and Leisure, Faculty of Management, attended the Association for Events Management Education (AEME) Annual Forum at Falmouth University in Cornwall, where Dr Caroline Jackson was elected as Chair of the subject association for the next three years. The Association was officially formed in 2004 to advance events education and research. Whilst mainly a UK Higher Education member organisation, there are industry and international members. Caroline, representing Bournemouth University, was one of the founding members of AEME and developers of events education and research.

Dr Debbie Sadd, Dr Mary Beth Gouthro, Martin Robertson and Jules Hecquet presented ‘Creative approaches to learning being used at Bournemouth University’ and Dr Lénia Marques presented ‘The Intercultural Classroom’. Dr Caroline Jackson presented with Dr James Morgan and Chantal Laws from Westminster University about the early stages of a research project being undertaken for the Business Visits & Events Partnership (BVEP) on Events being part of the Creative Industries. Over 50 Event Management educators attended alongside industry representatives. The theme of the conference this year was ‘Creative Risk’ which proved to be a lively topic to debate.