The European Media Management Association Conference

Graham Goode, from the Advances in Media Management (AiMM) research cluster recently presented his doctoral research at the European Media Management Association conference in Ghent, Belgium. Under a conference theme of “collaboration in the value chain”, Graham presented data from a multi-year content analysis of strategic collaborations of UK broadcast, production and distribution organisations between 2010 and 2016. The findings show that equity participation, a form of collaboration, where one partner provides finance and expertise to gain access to the other partner’s capabilities in content, formats, talent, people and production facilities, accounted for a substantial and growing proportion of collaborations over the last three years, replacing acquisitions, as the here-to (since 2010) main form of collaboration.