Tagged / Research Culture; PGR; research platform; research connect;

Research Connect Seminar Series- April Seminar

This month’s Research Connect Seminar—the second-to-last for this academic year—featured two engaging presentations, both delivered by our Postgraduate Researchers (PGR’s). While we usually hear from one academic and one PGR, this month we had the pleasure of hearing from two PGR’s who shared their exciting PhD research.

Fachri Saputra, who recently completed his major review, presented his work on “A Framework for Future Research on Anthropomorphism-Based AI Robots in the Tourism and Hospitality Industries.” His research explores the growing role of AI and how human-like characteristics in robots can shape the future of customer experience in tourism and hospitality.

Luu Thuy Linh Pham shared her research on “Luxury Brands and Consumer Manipulation: The Use of Social Media to Influence Brand Loyalty.” Her work delves into how luxury brands use digital platforms to shape consumer perceptions and build lasting loyalty.

It was fantastic to see our PGR’s showcasing their research. These opportunities not only help build their confidence and presentation skills but also contribute to strengthening our research culture within our community.

Our final seminar of this academic year will take place on Wednesday, 4th June 2025, in F306, 4-5pm.
We look forward to seeing you there 😊

 

Research Connect Seminar: February & March 2025 Recap

PG research, Publishing

The Research Connect seminar series, organized by the Department of Marketing, Strategy, and Innovation at the Business School, continued successfully throughout February and March 2025. These sessions have provided an excellent platform for colleagues and PGR’s to showcase their research, share insights, and engage in thought-provoking discussions.

February 12 Session

We kicked off the February seminar with Prof. Jeff Bray, who presented his work on last year’s Watercress-funded project. He also shared valuable insights into navigating the funding application and review process this year. This was followed by Asim Batwa (second year PGR) who presented his research on Smart Digital Nudges: Enhancing Tourists’ Sustainable Transportation Decisions. His session, ahead of his major review, led to a engaging discussion on the role of digital interventions in sustainable travel behaviour.

March 12 Session

In March, Duncan Light presented his research recently published in Tourism Review on Selling Souvenirs and Lifestyle Entrepreneurship, offering key insights into this evolving market. The session concluded with a very interesting discussion on Quality vs. Quantity in Academic Publishing—a very timely topic for researchers striving to strike the right balance in their publication strategies.

You can read Duncan’s full paper: Light, D., Lupu, C., Creţan, R. and Chapman, A. (2024), “Unconventional entrepreneurs: the non-economic motives of souvenir sellers”, Tourism Review, Vol. 79 No. 8, pp. 1442-1456. https://doi.org/10.1108/TR-09-2023-0655

Join Us for the Next Research Connect Seminar!

Our next Research Connect session is scheduled for April 9, 2025, from 4:00–5:00 PM in F108. We will follow the same format: an academic presentation, followed by a PGR-led discussion. As always, we’ll continue the conversation informally at Dylan’s afterward.

Looking forward to seeing you there 😊

MSI (BUBS) Hosts Third Seminar in Monthly Research Connect Series

PG research

MSI (Department of Marketing, Strategy and Innovation) in the Business school, recently held the third seminar in its monthly Research Connect series, which provides a valuable platform for academics and PGR’s to share their research.

This month’s seminar featured two speakers. Prof. Jeff Bray presented on the EU-funded research project, FoodMAPP including several sub-projects and papers, with two articles currently under review. Our second presenter, Dr. Hande Turkoglu, who recently passed her PhD viva, shared insights on her PhD thesis titled , Behind the silence: Sexual harassment in hospitality workplaces of and her PhD journey.

The session was well-attended by PGRs and academics, concluding with a productive discussion on these topics and offering meaningful networking opportunities for all attendees. Following the seminar, we headed to Dylan’s for informal networking and continued conversations.

The final Research Connect seminar of 2024 will take place on December 11, from 4-5 p.m. in F108, with sessions continuing in 2025. We encourage you to join us, and if you’re interested in presenting your research at the upcoming sessions, please get in touch with me at sashraf@bournemouth.ac.uk.

See you 🙂