The Sonamoni Project is working with communities in rural Bangladesh utilizing human-centered design (HCD) techniques. These design principles have been applied for many years in designing consumer products and, more recently, in the fields of health and social systems. The research project is identifying solutions to reduce the number of drowning deaths in newly mobile children (6-24 months), developing prototype, and assessing the acceptability and usability of potential interventions. This interdisciplinary project is coordinated by Bournemouth University in collaboration with the Centre for Injury Prevention and Research, Bangladesh (CIPRB), the University of the West of England, the Royal National Lifeboat Institution (RNLI), the University of Southampton, and Design without Borders Africa (DwB) from Uganda. Our Sonamoni project has been made possible thanks to a grant from the National Institute for Health and Care Research (NIHR) through their Research and Innovation for Global Health Transformation programme.
As part of the Sonamoni project we arranged some serious South-South learning by facilitating a visit to DwB in Uganda in early march by two of our Bangladesh-based team, namely Notan Chandra Dutta, Research Manager and Mirza Shibat Rowshan, HCD Specialist. DwB applies HCD approaches to complex challenges faced by communities in low and middle-income countries. To gain greater insights into HCD activities the researchers from Bangladesh visited one site near Lake Victoria to observe data collection with fishermen, transporters, and local leaders. Notan and Shibat co-facilitated a four-day long Design Community Advisory Board (DCAB) workshop on the “Enhancing Fisherfolk Safety” project where fishermen, boat owners, transporters, traditional weather forecasters, health workers were the participants. To prevent drowning, HCD was applied in the workshop to generate ideas and share solutions of the lake site community from Lake Victoria of Mayuge district. Lessons learnt from the visit by two staff of CIPRB can further enrich the Sonamoni Project implementation in Bangladesh. The NIHR really values research capacity building and South-South learning in its funded projects, as well as North-South leaning, of course.
Prof. Edwin van Teijlingen
Anyone can drown. No one should!
Drowning prevention meeting for NIHR-funded study
BU PhD student presents at Royal Life Saving Society event in London










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