Nicole Ferdinand, Senior Lecturer in Events Management in the School of Tourism has been awarded a research grant from the King’s Cultural Institute for a research project entitled “Carnival Futures: Notting Hill Carnival 2020” which seeks to engage cultural organizations along with other stakeholders in proactively planning for the future of the Notting Hill Carnival. Nicole will be working closely with Carnival Village and other organizations within the carnival community to engage stakeholders in the process of scenario planning. Using scenarios the carnival community will consider how their external relationship portfolio and internal capabilities need to be adapted to match future requirements. The project builds on research Nicole is conducting as part of her PhD. which she is currently completing at King’s College London. Her project is being funded by the Creative Futures Fund.
Dr. Mary Beth Gouthro, Programme Leader Events Management, also from the School of Tourism has been engaged through the Research & Knowledge Exchange Office to conduct an external evaluation of the project.