Tagged / antimicrobial resistance

New interdisciplinary paper accepted for publication

international, open access, Women's Academic Network

Today we heard from the Editor in Chief of the Europasian Journal of Medical Sciences that our paper ‘Ethical Entrepreneurship in Pharmacy: An Interdisciplinary Solution to a Global Public Health Problem‘ has been accepted for publication [1].  This paper has three Bournemouth academics as co-author: Dr. Pramod Regmi, Dr. Sukanya Ayatakshi-Endow and Prof. Edwin van Teijlingen. The paper is truly interdisciplinary, the six authors have disciplinary backgrounds in: pharmacy, health education, public health, business studies, economics, health services research and sociology. 

This viewpoint offers a different way of looking at the worldwide problem of the increased use of antibiotics and antimicrobial resistance. In low-income countries, such as Nepal, pharmacies have a key role in dispensing medicine, and local pharmacies often provide health care advice in rural communities. However, the way many pharmacies operate can easily lead to unethical practices that are harmful to the health of their recipients, but also to the wider population. Such dangerous business practices involve inappropriate prescription and dispensing of medicine (i.e. antibiotics). Public health professionals have promoted better regulation and education to reduce the use of antibiotics and antimicrobial resistance. These approaches have an important place to play, but in this paper, we propose one particular intervention, namely the training of community pharmacy shop owners in sustainable and ethical entrepreneurship. To offer greater insights into the issue we have produced a theoretical framework. We suggest interventions should be co-created with all relevant stakeholders to change perceptions of entrepreneurship, offer management training, thus promoting an ethical and sustainable business culture, and in the long run, improve pharmacy education in these areas.

The Europasian Journal of Medical Sciences is an Open Access journal, hence freely available to read when it gets published.

Reference:

  1. Regmi, P.R., Ayatakshi-Endow, S., Rajkarnikar, R., van Teijlingen, E., Khanal, D.P., Poudel, R.S. (2026) Ethical Entrepreneurship in Pharmacy: An Interdisciplinary Solution to a Global Public Health Problem?” Europasian Journal of Medical Sciences (EJMS) (accepted July 2026).

New Book on Using Interactive Digital Narrative for Health & Science Communication

Book coverNew publication: Using Interactive Digital Narrative for Health & Science Communication

I’m delighted to announce that my new book publishes this week, as it provides an excellent example of the kinds of things we’re trying to do here at Bournemouth through the Sustainable Storytelling Lab and the Science, Health, and Data Communications Research Group: harness the power of narrative storytelling to effect positive behaviour change related to the UN SDGs. It also offers an overview of how two very interdisciplinary teams formed (thanks to a Crucible program) and established successful patterns of working, despite our vastly different spheres of expertise.

Book description:

Both the United Nations and the World Health Organization stress the need to address numerous increasingly urgent ‘global challenges’, including climate change and ineffectiveness of medication for communicable diseases.

Despite climate change resulting from human activity, most humans feel their contribution is minimal; thus any effort made toward reducing individual carbon footprint is futile. Likewise, individual patients feel their health is their own problem; current increases in outbreaks of formerly controllable diseases like measles and tuberculosis show that this is not the case. There is a dire need to instil a stronger sense of personal responsibility, to act as individuals to resolve global issues, and the pilot studies presented in Using Interactive Digital Narrative in Science and Health Education offer an entertainment-as-education approach: interactive digital narrative.

The researchers on these teams cross diverse disciplinary boundaries, with backgrounds in chemical engineering, microbiology, romantic studies, film studies, digital design, pedagogy, and psychology. Their approach in Using Interactive Digital Narrative in Science and Health Education to interdisciplinary research is discussed herein, as is the practice-based approach to crafting the interactive narratives for health and science communication and for specific audiences and contexts.