Tagged / talk

An Audience with… Bob Wilson

Last Monday, the BU Business School and the Sport & Physical Activity Research Centre (SPARC) were delighted to welcome Mr Bob Wilson, OBE, for a special session. 

Launching the annual ‘SPARC Audience with ….’ Series, this inaugural event explored the multiple careers of Bob Wilson: a former Arsenal and Scotland goalkeeper, a presenter and broadcaster, the first ever specialist goalkeeper coach, and founder of the national charity, The Willow Foundation.

Professor Mike Silk in conversation with Bob Wilson OBE

Professor Mike Silk in conversation with Bob Wilson OBE

During An Audience with Bob Wilson, Bob touched on a multitude of topics that are germane to the BU community, covering topics that included the sport media, the life of a professional athlete, (national) identity politics in sport, the development of the women’s game, football as ‘work’, injury, the commercial spectacle of the modern game, and some of the broadcast personalities with whom he has worked.

Bob regaled the audience with stories from his early playing days explaining how his Father refused to let him join Manchester United, insisting instead he completed teacher training at Loughborough College so he could hold down a ‘proper job’. We celebrated some of Bob’s accomplishments, including being an ever present in the 1970/71 double winning season, with Bob sharing his winning medals from both the League and FA Cup final and his international caps. He spoke about the ways in which he was treated by the Scottish press when—as an Englishman—he was picked to represent the Scottish national team. He spoke of losing his older brothers in the second World War and how his family reacted to Bob idolising the playing style of ex-German soldier and Manchester City Goalkeeper, Bert Trautman.

In addition to appreciating his football career, we spoke about how he transitioned to a career in the media—going on to present programmes such as Grandstand, Match of the Day, BBC Breakfast and Sportsnight on the BBC as well as League Cup, FA Cup, UEFA Champions League and World Cup coverage on ITV. Bob gave fascinating insights into the creation of his own programme, Football Focus, as well as his unique ‘running’ reporting style from coverage of the London Marathon. We heard insights into the tensions and dynamics of live television when Bob told us how he and the production team dealt with being live on air on the Saturday afternoon of the 15th April, 1989 as he fronted Grandstand and bought the country to a standstill with coverage of the unfolding Hillsbrorough disaster.

Bob provided a unique lens into the development of the game of football. He was the first ever goalkeeper coach, staying on at Arsenal after his playing days—juggling coaching with his media career—providing coaching for the likes of Pat Jennings, John Lukic and David Seaman. This was a role he did for free until the arrival of Arsene Wenger as Arsenal Manager who insisted he be paid for his duties. Bob was, in many ways, the pioneer for the plethora of specialist coaches that exist today in the modern game.

Finally, we spoke of the incredible achievements of the Willow foundation, the charity he and his wife, Megs, set up in 1999 in memory of his daughter Anna who died from cancer at 31 years of age. The Willow Foundation—so named after his own football nickname, Willow—provides psychological and emotional support for seriously ill 16-40 year olds through the provision of special day experiences. Bob explained how, to date, the Willow Foundation has in 25 years supported over 22,000 families.

With some great questions from the audience, hilarious stories and insightful discussion, An Audience with Bob Wilson saw staff and students from across the institution engage with a sporting and broadcasting legend.

Talk: ‘The Cost of Sanctions’ by Associate Professor Anna Hillingdon – Thursday 12th October

Join us for a talk by Associate Professor Anna Hillingdon:

How Does the Presence of a Duopoly of Regional Rivalries Reduce the Cost of Sanctions for the Sender? 

‘Sanctions are costly. The sender has absolute advantages and sanctions increase their bargaining power by transferring their cost to the rival. We define this transfer as intended collateral damage.’

The talk takes place from 2-3pm on Thursday 12 October in PG22 (Poole House). The talk is open to BU staff and students.

Dr Anna Hillingdon has given numerous media interviews worldwide and has previously led projects for UNWTO and NATO on hybrid threats, presented to a Parliamentary Committee and has acted as a Washington World Bank consultant on post-conflict resilience.

If you are interested in attending, please confirm your attendance to Davide Parrilli (Professor AFE Research Lead/Seminars, BU Business School) at dparrilli@bournemouth.ac.uk.

Come to Prof Malcolm MacDonald’s talk: Six steps to develop financially quantified value propositions in B2B markets

Post written by Dr Kaouther Kooli:

I am pleased to announce that Professor Malcolm MacDonald will be giving a talk to the MSc Marketing Management students on Monday 5 March 2018 in room EB306. PGR and academics are invited to attend.

You can find below a summary of the presentation and also Malcolm’s short biography.

 

Summary of the presentation

Six steps to develop financially quantified value propositions in B2B markets

According to McKinsey and my own research, everyone talks about value propositions, but only 5% of organisations have them and even those that do have them don’t always quantify them financially.

Any supplier who can quantify financially how they can help their customers grow their profits will always succeed, no matter how difficult the market conditions.

A lot of what constitutes value from a supplier is about helping the customer to avoid disadvantage, but, much more importantly, those suppliers who can demonstrate that they will create advantage for them will be respected and there will be fewer conversations about price.

This lecture will spell out a process for developing financially-quantified value propositions

 

Professor Malcolm MacDonald Short Biography

Until 2003, Malcolm was Professor of Marketing and Deputy Director of Cranfield University School of Management, with special responsibility for E-Business. He is a graduate in English Language and Literature from Oxford University, in Business Studies from Bradford University Management Centre, and has a PhD from Cranfield University.  He also has a  Doctorate from Bradford University and from the Plekhanov University of Economics in Moscow.  He has extensive industrial experience, including a number of years as Marketing and Sales Director of Canada Dry. Until the end of 2012, he spent seven years as Chairman of Brand Finance plc. He spends much of his time working with the operating boards of the world’s biggest multinational companies, such as IBM, Xerox, BP and the like, in most countries in the world, including Japan, USA, Europe, South America, ASEAN and Australasia. He has written forty six books, including the best seller “Marketing Plans; how to prepare them; how to use them”, which has sold over half a million copies worldwide. Hundreds of his papers have been published. Apart from market segmentation, his current interests centre around the measurement of the financial impact of marketing expenditure and global best practice key account management. He is an Emeritus Professor at Cranfield and a Visiting Professor at Henley, Warwick, Aston and Bradford Business Schools. In 2006 he was listed in the UK’s Top Ten Business Consultants by the Times.