BU supports challenge to help businesses find innovative ways of hosting digital live exhibitions

BU colleagues are cordially invited to encourage staff, current students and alumni to submit ideas to the Exhibition futures Challenge 2020.

Along with Crowd, the Department for International Trade, and Great Britain Campaign, the Department of Sport & Events Management at Bournemouth University is helping Prodigio re-imagine the magic of live exhibitions that are now affected by the global pandemic.

What solution encompasses all the benefits of an exhibition in a virtual environment?

Many events and conferences are being cancelled for 2020 due to mass gatherings, travel, and face-to-face interaction being off limits during the Coronavirus crisis. This has led to a huge loss in business for exhibition experts such as Prodigio, which is why we partnered with Prodigio to support the “How can we Re-imagine the Magic of Exhibitions through the Exhibition Futures Challenge 2020?” initiative.

This challenge is offering businesses a platform to put forward their creative idea, achieve international exposure, win a cash prize of £5,000 together with a further £5,000 investment in the idea, including the support of the teams at Great Britain Campaign and at Department for International Trade [PS: The applicant does not need to be in the UK but the investment money needs to involve a company based in the UK].

Deadline for putting forward the final idea is 1st July. Anyone and everyone, both within and outside of the events industry, is invited to participate. The Challenge microsite created by Crowd will provide more information, as well as:

  • Recording of a Q & A webinar which took place on the 18th May ​
  • Key aims of the Challenge.
  • A Q&A session which will allow initial ideas to be explored and tested before a submission.

Miguel Moital, Dept. of Sport & Events Management, BUBS

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