In addition to the active role, Dr Elvira Bolat took in supporting the BBC One Panorama research team and the editor, Jamie Hamilton, in preparing the latest episode titled, Million Pound Selfie Sell Out, she has also been interviewed by The Times journalist, Kaya Burgess.
The Times article titled ‘Instagram life is far from a pretty picture, insist bloggers‘ talks about the true reality of shiny and glossy lifestyle portrayed by the influencers online with less glam and numerous negative effects on mental health the bloggers/vloggers live with. In addition, the article features one of the Bournemouth Bloggers – Emma Longden, who confirms that being a micro-influencer comes with side effects and pressures, many are not aware of.
Beyond this particular interview, but in numerous media interviews and providing insights to the Panorama research and editorial teams, Dr Bolat emphasised that the ecosystem of influencing marketing is much more complex. She highlights that, with the presence of brands and businesses in such an ecosystem, responsible business practices should be shaping the future of influencer marketing. Influencer marketing is a fantastic phenomenon enabling social media users to express their creativity, connect with various audiences and serve the social purpose. However, as it stands it became a powerful financial engine to further foster consumerism and, beyond that, harm not only followers but creators of content, who no longer have control, passion, and purpose with their social media storytelling.
New training opportunity from the library’s academic liaison team
RKE Development Framework Workshop – “Bibliometrics: an introduction to research impact metrics”
Wednesday, 31st of May, 10am – 12pm
Understanding and demonstrating impact is becoming an essential part of any research activity.
Have you ever wondered how other people are citing your work? Do you know how to calculate your “h-index”? Have you heard of Altmetrics? Come along to this session to find out more.
Topics covered will include:
- Journal quality (SCOPUS, Web of Science, Scimago)
- Article quality
- Researcher quality
- Easy metrics via BRIAN
- Your external research profile
- Differences between disciplines
- Other measures to show impact (Altmetrics)
- Using impact data.
To book a place, follow this link: https://staffintranet.bournemouth.ac.uk/workingatbu/staffdevelopmentandengagement/fusiondevelopment/fusionprogrammesandevents/rkedevelopmentframework/skillsdevelopment/bibliometrics/
If you are still searching for some inspiration for Festival of Learning 2017, you can find our previous blog post here with some suggestions for engaging events. But most importantly, make sure you come along to one of our drop-in ‘Support for developing your idea sessions’ and talk to us! Additionally, we’re also offering a bookable training session for you to find out more about ‘Developing a public engagement event’. Please book your place via OD.
You may have already planned your event and now looking for ways of making it more appealing to members of the public. Regardless of the stage of event planning that you are at, we have a few extra ideas to give your event a boost!
The forefront of gene therapy
This event was a presentation from two experts Michael Linden and Nick Clarke, exploring how viruses can be used as tools to replace or repair faulty genes. To boost the interest of the audience and get them more engaged, the academics used an interactive voting system. Through the presentation they had some fun questions for the audience, related to genetics in general but not necessarily to the actual research. Examples of questions that captured audience’s attention were:
What percentage of genes do we share with a cabbage?
What percentage of genes do we share with bananas?
You may be surprised to know that humans share 50% of genes with bananas and 45% with cabbage.
Antarctic ice shelves
During this presentation Bernd Kulessa and Suzanne Bevan shared their tales from ten years of working in Antarctica. To give the audience a better idea of what life in the frozen wilderness looks like, the academics used not only photographs, but also 3D google maps. The maps show all of the stops they made on the journey to Antarctica, which not only added different dimension to the talk but also made it more personal.
The secret life of animals
How do you track whales diving deep underwater or birds flying high above us? Rory Wilson has developed pioneering electronic tags that allow researchers to monitor movement, behaviour, energy exposure, temperature and feeding patterns of hard-to-observe animals. Sounds interesting, but how do you translate these readings in simplified language to ensure your audience stays engaged? You simply organise for someone in penguin costume to copy the movement readings of actual penguin, while planking on a chair!
These events took place as part of the British Science Festival in Swansea, 2016.
With the Call for Ideas now being open for next year’s Cheltenham Science Festival, we would like to encourage you to take part in this opportunity. There are many benefits of taking part in public engagement events so make sure to apply before the deadline on Monday 21st November
You can find out more about the call and submit your ideas here http://www.cheltenhamfestivals.com/science/science-in-the-square/call-for-ideas-2017
Cheltenham Science Festival is a 6-day celebration of science with a programme of vibrant and thoughtful discussions, hot debates, mind-blowing performances, participative workshops and hands-on exhibitions.
The Festival is original and lively, and welcomes the audience to join scientists, engineers, comedians, writers, mathematicians and performers to explore science in new ways.
Each year we look for fresh new ideas to create a broad and stimulating programme. We are keen to trial new formats and inventive ways of talking about science, and to attract people who would not normally consider attending a Science Festival.
The themes for 2017 are:
Music and Sound,
Mysteries of the Mind
and Our Future World.
Whether you are a researcher in a lab looking for a place to talk about cutting edge research, a freelance science communicator with a fabulous science show, or an audience member with an idea that you think we should explore at the festival, we would love to hear from you.
Submit your idea: http://www.cheltenhamfestivals.com/science/science-in-the-square/call-for-ideas-2017
If you have any questions, please feel free to get in touch with Hana Ayoob firstname.lastname@example.org
Don’t forget to submit your proposal for next year’s Festival of Learning! Find out how to apply here
With the call for proposals being open for Festival of Learning 2017, today we have for you another post to give you some inspiration for the type of the event that could be your own! Planning your event can be difficult and time consuming, especially if you have never done anything quite like that before and because of that we are here to help!
Make sure to come to one of our drop-in ‘Support for developing your idea sessions’ and talk to us.
Next session is on Friday 11 November, 12:30pm-1:30pm at EB204, Executive Business Centre. Additionally we also offer bookable training session for you to learn all about ‘Developing a public engagement event’.
What you research often determines how you will engage with the public and who your work will impact, but there are ways to broaden your impact. This can be done by bringing different academics into one room. Anything can happen when two separate disciplines are being combined together and quite often this can be a simple recipe for an effective public engagement event too!
Making Science Graphic
British Science Festival in Swansea featured many creative and fun events and one of them was an interactive drawing workshop Making Science Graphic. The event used graphic novels, which can capture the imagination with imaginative narrative and vivid drawings, as a useful vehicle for talking about science. Neuroscience is not the easiest discipline to be sharing with the public without having to use too many scientific terms but two neuroscientists Uta Frith and Chris Frith managed to do just that in a fun way. They first explained what the mirror neurons are and took their audience on fascinating journey through human brain to then let graphic novel enthusiast Adam Rutherford and artist Daniel Locke translate it into graphic novel. Spoiled for choice by a wide variety of drawing mediums, the audience was encouraged to put their skills into practice and design their own little graphic novel about mirror neurons. Both artists observed the process, talked to the attendees and offered some guidance. Probably the only reason why I still remember what mirror neurons are is because I got to draw them and this was actually a very first novel graphic I ever designed.
This event took place as part of the British Science Festival in Swansea, 2016.
I wanted to share with you some interesting academic impact stats based on BU’s publications. Looking at the period 2012 to date:
- BU academics have published 1,888 outputs indexed in Scopus
- These have received a total of 4,093 citations (2.2 per publication)
- 20.6% were published in the top 10% of journals (based on the SNIP ranking) (UK average is 26.8%)
- 39.7% were co-authored with colleagues at institutions in other countries (UK average is 46.8%)
- 9.7% were in the top 10% of publications most cited worldwide (UK average is 18.9%)
Although BU is tracking below the UK average on these measures, it is not far below and BU’s performance is increasing significantly each year.
For advice on publishing you can speak with Pengpeng Hatch in RKEO or your Faculty Librarian.