Here is the updated CEMP bulletin for December 2013.
Please contact Julian McDougall to follow up any of these opportunities or to share other ideas for pedagogy/ practitioner research.
Latest research and knowledge exchange news at Bournemouth University
Here is the updated CEMP bulletin for December 2013.
Please contact Julian McDougall to follow up any of these opportunities or to share other ideas for pedagogy/ practitioner research.
Speakers and delegates from 10 mainly Asian countries voted the 1st International Corporate and Marketing Communication in Asia Conference, held in Bangkok on November 18-19, “a big success”
The FIF-supported conference went so well that planning is already under way for the 2014 conference, also to be held at Chulalongkorn University in the Thai capital.
Representing BU at the conference were Prof Tom Watson, a co-organiser, and Dr Ana Adi, both of the Media School. Tom was a second day keynote speaker while Ana presented the outcome of research by her and Nathaniel Hobby on social media monitoring in higher education.
The conference, held at the Faculty of Communication Arts, was opened by the host’s Vice-President, Assoc Prof Dr Sittichai Tudsri. Including the Thai and UK organisers, 30 papers were presented by academics from Australia, Egypt, Germany, Hong Kong, India, Indonesia, Malaysia, and Singapore.
“The conference especially sought Asian perspectives: alternatives to Anglo-American models of theory, practice and education. In this aspect it succeeded to everyone’s satisfaction,” Prof Watson said. “I believe that several international joint research projects will develop from the 2013 conference, which is also a major step forward.”
He said that delegates had welcomed the conference as filling a major gap in corporate and marketing communication academic discourse in Asia. “This reflected well on BU and I’m grateful for the FIF support that helped us devise and develop the conference. It’s an investment that has long term reputational and research value.”
Already, a Media School team researching CSR has linked with colleagues at Chulalongkorn University and a further connection with an Indonesian researcher may follow soon. The BU-Chula link was confirmed at the conference.
On Wednesday 4 December at 3p.m in TAG01, Sebastien Doubinsky from the University of Aarhus in Denmark will present a paper on the fiction of Michael Moorcock and William S. Burroughs to the Media School’s Narrative Research Group. Dr Doubinsky is a science fiction author of international renown (Absinth and the Song of Synth; Babylon Trilogy; Quien Es?) and also a literary critic and publisher, specialising in contemporary speculative works of poetry, criticism and fiction across four languages. All are welcome to attend and the abstract of the talk follows.
THE QUANTUM FICTION OF MICHAEL MOORCOCK AND WILLIAM S. BURROUGHS – a relative reading of The Jerry Cornelius Quartet and Nova Mob
If science-fiction is the questioning of our present through our possible future, then Moorcock and Burroughs go beyond this simplistic definition, as they also question our past. Through transparencies and cut-up techniques, they present us not only with a dystopian future, but rather with a dystopian present and future fuelled with the past. Jerry Cornelius can travel through time and the Multiverses, as well as agent Lee. The identity of the text then becomes problematic for the reader, as its polymorphous form, more often than not detached from sense, forces him into a very uncomfortable position, as “understanding” in the conventional sense becomes almost impossible. What’s more, by indicating the possibility of History through period or event references, these writers also question the coherence of fiction itself – putting it in a quantum state, that is to say in different places at the same time, with different identities. Fiction and reality are thus displaced both within and outside of the reading frame, announcing a third possibility, which is their quintessential mirrored relativity.
The National Dementia Strategy reinforces the need for a skilled and competent dementia care workforce. BUDI team members have a significant track record in providing high quality teaching and learning opportunities across multiple disciplines and professions facing the challenge of providing high quality support, care and services to people with dementia and their carers.
Internal audiences include our work within the School of Health and Social Care to deliver inter-professional education to pre-qualifying healthcare students through a study day in December and we have recruited a number of colleagues through match-funded studentships to augment our ranks.
Externally, we are currently working with a number of organisations to upskill their workforce through bespoke training days. These are proving to be very successful and we have seen dramatic results in terms of the approach to care delivery in these organisations throughout the South. A number of care home projects are online to commence in early 2014 and these will widen the influence of BUDI to a wider geographical area.
On the international front, BUDI is a partner in an Erasmus Mundus project to design and deliver an online Masters programme, “Positive About Dementia”. In collaboration with institutions from the UK, Finland, Netherlands, Austria and Eire this exciting and innovative project will run until 2016. Designed to educate, equip and train health and social care and other professionals, the programme responds to the European Commission call for services of good quality to be provided for people with dementia.
Horizon 2020 is now seeking Evaluators. Don’t worry, they don’t expect you to be an expert in the calls or even to have won funding. Just to be an expert in your subject area.
Registering to be an expert has lots of value – you could get paid to evaluate and monitor projects or evaluate calls for proposals under the schemes. Indeed, becoming an EC evaluator is a fantastic experience; it not only helps you learn what the EC are looking for in proposals, but also enables you to travel to Brussels and network with other reviewers to start forming collaborations yourself.
It’s really simple to sign up, you just pop your details in the form (which isn’t very long) and when an appropriate call or proposal comes up, they will ask if you can review it. If you can’t, you simply let them know and you are not obliged to. You also get until December 2020 to sign up to be a reviewer if you aren’t quite ready yet!
You will get paid a day rate to do the review plus travel and subsistence and you can also still apply for the funding scheme if you are registered as a reviewer (although for a specific call you apply to, you would have to declare a conflict of interest).
More info can be found here
Our next Creative Technology Research Centre Research Seminar will be presented by Jessika Weber.
Title: Augmented Reality Gaming: A New Paradigm for Tourist Experience?”
Date: Wednesday 4th December 2013
Time: 2 – 3PM
Venue: P302 LT
Abstract: Location-based Augmented Reality (AR) Games are an innovative way to attract tourists into challenges and interactive gameplay while they are exploring an urban destination or cultural heritage site. The aim of AR games is to create a deeper level of engagement with the destination by adding a game experience that educates through fun using location-based storytelling, personalised features, and social interaction. The player location and the context of playing are important dimensions in location-based AR Gameplay. However, little is known by game designers on how to design location-based Augmented Reality Games in the context of tourism. This study uses the construct of presence throughout AR gameplay using historical facts and information about a destination and combining them into an interactive engaging gaming experience for tourists.
Exposure to guest lectures and research seminars by expert speakers is a key aspect of learning on the HSC BA Sociology & Social Policy programme. A diverse group of our level I students undertaking the unit ‘History of Social Welfare’ were very privileged to be able to witness a session led by Professor Otto Hutter, former Regius Professor of Physiology at the University of Glasgow and Mrs Josephine Jackson on the Kindertransport Movement. This ran between 1938 and 1940, halting from Germany to Britain at the outbreak of war in 1939. The final Transport ship carrying the children set sail from Holland to Britain in May 1940 following which the Dutch army was forced to surrender to the Third Reich.
Mrs Jackson, who is a regular public speaker on the Holocaust and especially the Kindertransport, provided the context for the session by informing the audience of how Stanley Baldwin, the former Prime Minister, had made an impassioned appeal on radio for public aid on the 8th Dec 1938, in the wake of the infamous Kristallnacht pogrom that had just taken place a month earlier in Germany. Over £522,000 was raised in answer to the call from the concerned, ecumenical British public.
Urged on by involved individuals and welfare organisations, Neville Chamberlain’s Government agreed to allow an unspecified number of unaccompanied refugee children into the country under private sponsorship of £50 per child (about 1/10 the price of an average house!), and through the ministration of 175 committees, until such time came when they could be rejoined with their families in Europe. For the greatest majority such a moment never came as their families perished; but in the meantime as their parents had intended, the children survived and many flourished under the patronage of this country.
The students were profoundly moved to hear the personal account offered by 89-year-old Professor Hutter, who, as 14-year-old boy, was one of the first children to arrive in Britain on the Kindertransport. He was eventually taken under the wing of his sponsors, Mr and Mrs Blacksill and their three children, and soon after excelled at the public school, Bishop’s Stortford College, as public schools also rose to the challenge of taking in refugee children on a scholarship basis.
The most moving verbatim extract taken from this very modest and venerable, aged academic, is taken from his account recollecting the last time he would ever see his ex-army officer father as Otto departed Vienna for good: ‘To me as a heedless youngster, it was all a great adventure. I was anxious to go. The thought I would never see my parents again, never crossed my mind. My father who saw the future more clearly, held me back to bestow his blessing. When I bless my children, grandchildren, my great-grandchildren, as is the Jewish custom, I still think of his blessing.’
In this present anti-Europe, anti-immigration political climate, inflamed by similar austerity measures to 1930s Europe, it is important to remind ourselves of some of the key lessons that the Kindertransport Movement initiative provided. Firstly, that it was Britain alone, of those countries fighting in the Second World War that remained unoccupied in Europe, and rose with remarkable swiftness to rescue refugee children en masse and thus secured their safety from Nazi oppression (where one should add that Dorset played no small part in that mission). That while 10,000 refugee children were rescued before this vital escape route was closed by war, 90% (1.5m) of Jewish European children would ultimately perish in the Holocaust. In this day of anti-immigration xenophobia, it is also very important to remember what gifts and talents these refugees would bring to their host country. The fact that the Kindertransport Movement brought two future Nobel prize winners to Britain, is merely a symbol of the less celebrated but greatly valued achievements of other refugees that were welcomed here.
Actually it was yellow and there were several! And yes we submitted our REF submission this morning; something of an anti-climax to be honest after three years of preparation and a huge amount of work by a large number of people especially over the last few weeks. In terms of statistics we have:

These numbers and statistics do not reflect the huge amount of work done by our UoA Leaders and their advisors, or the academics who have contributed the outputs to be returned and we salute you all for your work. But in truth this is not the work of a few but a collective endeavour – academic and non-academic colleagues – a tribute to us all. Without the selfless work of academics covering teaching while others have focused on research, without others generating RKE income, or supervising PGR students our collective success would not have been possible. As such it is something that we should all feel proud of since we have all contributed whether returned with outputs or not. As such we should be proud, whatever the outcome next December, of what we have achieved together. The blood, sweat and toil is still written large in a few peoples’ mind at the moment; but boy will it be worth it and thank you!

L-R: Dr Venky Dubey, PhD student Neil Vaughan, and awards host and former Apprentice winner Tim Campbell.
Working in academia, you need to be published but knowing how to write a great article and where to send it can be challenging. The tricks to getting strong journal publication will be covered in this 2 hour session as part of the BRAD framework on December 6th. You will receive advice on how to publish and how to escalate your academics writing levels.
This is an interactive session where you can bring examples of your journal writings for constructive feedback and help in getting it fabulous. You can book your place via the Staff Development webpage.
Recently, I was discussing with one of my colleagues the inspiring elements of our undergraduate degrees, and being a geographer one of the perks was going on field trips. Aside from the fun that was had spending a week in wellies (yes really) or getting to drink lethal fruity cocktails with our lecturers on the Costa del Sol (you should have seen the dancing) those field trips remain ever clear in my mind as the most amazing learning experiences. I remember being utterly inspired by the glacial processes that have shaped the Andalucían coast or the influence of Charles Rennie Mackintosh infused across Glasgow’s landscape. More than a decade on, it is those memories of learning that stick most clearly in my mind.
But what does this have to do with the Festival of Learning? Well, ‘fieldwork’ isn’t just for academic researchers, it is also a brilliant way to engage the public. Last year, the Festival included an event which took members of the public from campus, to the grave of ‘Dorset’s Darwin’, Alfred Russel Wallace. Members of the public that attended the tour were extremely positive about the experience and really felt that it brought the content matter to life.
At BU, we are of course, blessed with a fantastic local landscape, which is full of hidden secrets. So, how about a Festival event which moves away from from the lecture theatre, and instead, why not leave campus and do a guided walk to bring your research to life? So, how about:
It would be amazing to see the Festival of Learning being taken off campus to learn outside – and as an event convener, it gives you the unique opportunity to share your passion for your work with a small group in the best classroom, the world around us (says the geographer)!
The first calls for Erasmus Mundus have been released. This call is for Action 2 of the Programme which is aimed at fostering structured cooperation between EU and third-country higher education institutions through the promotion of mobility at all levels of studies for students (undergraduate and masters), doctoral and post-doctoral candidates, researchers, academic and administrative staff (not all regions and lots may include all types of mobility flow).
Action 2 of the Erasmus Mundus partnerships call is divided into two strands:
The countries to be targetted and the number of projects likely to be selected and the budget available can all be found in the Guidance Document. The deadline for proposals is 3 March 2014. You may also recall that over the summer a new process to manage Erasmus Mundus submissions was implemented at BU whereby partners on these proposals must be approved by the International & UK Partnerships Committee (IUPC). To ensure the approval is a speedy process, a bespoke proposal form, template and process has been developed for Erasmus Mundus applications. Once approved by this committee, this will help ensure the Contract Agreement Form is produced much faster.
If you are approached to be part of an Erasmus Mundus proposal, or would like to coordinate one then you will need to complete a Partnership Development Proposal form a minimum of five weeks before the deadline – this will be the 27 January . The full process and timescale can be obtained by contacting Paul Lynch or Sarah Katon who will guide you through this.
Most of the big draft Work Programmes for Horizon 2020 have now been made available! These documents are critical to read if you are thinking of making a submission to Horizon 2020 as they give information on the the planned calls for proposals and deadlines. Remember that the official calls will be amde on December 11th, so this gives you a good head start!
Dementia in Dorset – what does this mean for you?
Tuesday 26th November (10:00am-1:00pm), – The Atrium and The Retreat, Talbot Campus
Equality and Diversity Month Bournemouth University
Bournemouth University Dementia Institute (BUDI) are hosting a community engagement day as part of the Bournemouth University Equality and Diversity month to showcase a range of their innovative projects which will bring dementia awareness to life through technology, maritime archaeology, exercise and tai chi, an art exhibition and many more fun hands-on-activities including free massages, cup cake decorating and games.
Visitors will have the chance to understand what it’s like to live with dementia through a talk by someone living with dementia and postcard stories, getting the chance to use technology which has the aim of improving the quality of life of those living with dementia, learning how to make healthy food more appetising to improve the mind and body, and experiencing how massage can reduce anxiety and enhance relaxation for both people living with dementia and their carers.
The BUDI team will be on-hand for a chat or to answer questions, and information from local organisations people living with dementia and carers will be available.
The following opportunities have been announced. Please follow the links for more information:
Please note that some funders specify a time for submission as well as a date. Please confirm this with your RKE Support Officer.
You can set up your own personalised alerts on ResearchProfessional. If you need help setting these up, just ask your School’s RKE Officer in RKE Operations or see the recent post on this topic.
The Call for Abstracts from any BU registered postgraduate research student is now open and full details including the necessary forms and guidelines can be found on the Graduate School website or myBU (Graduate School PGR Community). The deadline for submission is 5 pm on Monday 2nd December 2013.
We are still looking for PGR volunteers to help out over the two days (chairing oral presentations; setting up on the day (possibly evening before); signposting visitors on the day), so if you’re interested in putting your name forward, please email your PGR Rep Ashley Mitchell.
If you have any questions about the conference, please get in touch with the Graduate School Team by emailing : pgconference@bournemouth.ac.uk
The conference ‘Finance for SMEs: The role of assessing credit risk’ took place on Wednesday 6 November 2013 at the Executive Business Centre and was convened by Professor Jens Hölscher. The organisers, guest speakers and members of the public spoke highly of its success.
Around forty participants from both academic and business community backgrounds were in attendance. During the conference, there was lively debate and exchange between those that attended and those presenting. Turning Point was used to find out the participants’ opinions on whether ‘the future of SME finance lies with (1) Public banks, (2) 4 Fs (family, friends, fools & fans) or (3) High street banks’. This question was asked at the beginning and at the end of the conference. As you can see below, the change in results represents the change in opinions throughout the course of the conference.
First round Second round
The conference was opened by Professor Roger Palmer, Dean of the Business School. Professor Palmer felt personally attached to the scheme of the conference as he was once running his own SME business. Marc Cowling from the University of Exeter then gave his presentation on ‘How does firm risk affect the supply and demand for bank loans in a financial crisis?’ setting the scene for the day. This was then followed by a paper presented by Andy Farmer, Senior International Commercial Manager of HSBC Bank PLC, Bournemouth on ‘Is my business a sound credit risk? The Bankers View’.
An international comparative perspective was introduced by Jacob Kleinow, Freiberg University, Germany, who gave a talk on ‘SME bonds as alternative finance: The example of Germany’. The second session of the conference consisted of three breakout meetings on; The banks’ views, The SME’s views and The public’s view. The latter one was facilitated by Liz Wilkinson, Finance Director of Bournemouth Borough Council.
At the end of the conference, Dr Richard Roberts, SME Market Analysis Director at Barclays Bank PLC addressed the theme ‘Will the SME debt market ever work again?’.

…is a question I hear all the time. It’s really tough to know how to do this if you haven’t ever received training in it so you are not alone if you too have asked this. If you are curious as to how you can write a winning research proposal but haven’t been able to join the Grants Academy or EU Academic Development Scheme, then we have a session aimed at you as part of the BRAD framework.
On the morning of Wednesday November 27th an external expert bid writer will give some fantastic tips in a condensed 3 hour session on how to write a research grant. You will learn some of the tricks involved in writing a proposal for any funding body and will get an invaluable insight into what reviewers look for.
Spaces for this session are limited, so you will need to book via the Staff Development webpage.