/ Full archive

Engaging with the Media for Impact

Explore how working with the media can help to raise the profile of your work and research and lead to impact.

Take away practical tips on talking to journalists, tracking the impact of media coverage and finding the best ways to reach your target audiences.

This session is open to all academic staff who are interested in engaging with the media, no experience is necessary.

By the end of the session, attendees will:

• Understand the media landscape and how to engage with journalists effectively
• Know how to find their target audiences and how to best to reach them
• Have learnt how to maximise and track the impact of media coverage

Thursday 18th January 2024, 14:00-15:30 Online

Book your place here under ‘Impact Essentials: Engaging with the Media for Impact -18/01/2024’ in the drop-down menu.

 

Facilitated by:Emma Matthews – Research Communications Adviser, ematthews@bournemouth.ac.uk

 

ECR Network Surgery session

You are cordially invited to this open session which is aimed at all BU ECRs and PGRs. Come along and discuss any issues around career development, or the ECR experience with the peer network. Share your thoughs and receive advice and guidance from the network’s academic leads.

Wednesday 10th January 2024, 13:00 – 14:00 

This hybrid session will be held at Talbot Campus & via MS Teams

To book onto this session, please complete the Booking Form. under ECRN: Surgeries – 10/01/2024 in the drop-down menu.

For any queries regarding this workshop, please contact RKE Dev Framework

Applications are open for the 2024 – 2026 Parliamentary Thematic Research Leads

Knowledge Exchange

This is a great opportunity to become involved in Parliament, get your research noticed and have policy impact. Parliament’s Knowledge Exchange Unit has opened applications for Parliamentary Research Leads in the following areas:

Key dates

  • Monday 11 December: Parliamentary Thematic Research Leads 2024 – 2026 opportunity opens for applications
  • Wednesday 17 January, 1pm – 2.30 pm: Online Information Session
  • Sunday 3 March: Deadline for applications
  • Second half of April: Interviews
  • May – August: Research Organisation submits request for funding to UKRI, security clearance sought, Fellowship Agreement signed
  • September: Thematic Research Leads take up their positions in UK Parliament
    It is our expectation that the process will follow the timescales above. Should any changes to this be necessary, we will update the Thematic Research Leads webpage with details as soon as possible.We are aware that adjustments of timing may be required for some applicants throughout this process including disabled people, those with caring responsibilities and those observing religious occasions or festivities. If you have any adjustment needs that will impact your participation in the timescales above, please let us know so that we can consider an adjustment for you.

What is a Thematic Research Lead?

This is a prestigious and influential role, the purpose of which is to facilitate and enhance the use of research evidence and expertise in Parliament (in both the House of Commons and House of Lords) through effective knowledge exchange and collaboration. Each TRL leads on a specific policy area.

To achieve this, TRLs conduct three primary activities:

  • strategic support for the production and delivery of research evidence for Parliament, within a broad policy area
  • activities to support the development of a research and innovation landscape that facilitates and encourages knowledge exchange between Parliament and the research community
  • participation in a network of Thematic Research Leads to share intelligence and insights across policy areas.

Who is this opportunity open to?

Applications are open to:

  • all UK-based mid-career university researchers who already have a PhD and are employed on an academic contract, at a university. Exceptionally, they are also open to those who don’t have a PhD but have equivalent experience of a mid-career researcher and are employed in a UK university on an academic contract.
  • those who work in UKRI’s ‘Eligible Independent Research Organisations’ and are active researchers within their organisation. They will either have a PhD or equivalent experience of a mid-career researcher.
  • for the purposes of this call, mid-career researchers are defined as those employed on a contract that actively involves research (including joint teaching and research contracts) up to but not including professorial level.

Why apply to be a TRL?

The position of TRL is a highly influential and prestigious role at the heart of Parliament. As far as we are aware, we are the first parliament globally to have developed such a position, and the first nation to have embedded an academic network in our legislature. In a global landscape, delivering and developing this role therefore provides exciting possibilities.

The role offers an exciting opportunity for you to see first-hand how research feeds into policy, through shaping parliamentary work with your research expertise and participating in the development of parliamentary processes for knowledge exchange.

You will be uniquely placed to build connections with parliamentary and government stakeholders, and this participation will provide you with rich and varied experiences to support you on an upward professional trajectory. Current postholders have reported that the role has contributed to advancement in their careers, including to professorial level.

Where can I get more information?

  • More information is available on their webpage: www.parliament.uk/trls
  • You will also find detailed Guidance Notes on our TRL webpage – please read these before applying!
  • They will be holding an information session on 17 January, 1pm – 2.30pm. This session will be for interested applicants, knowledge mobilisers, professional services teams supporting applicants, or senior management; it’s an opportunity to find out more about the TRL role. The link to register for this will be made available on the TRL webpage and will be circulated in one of our normal weekly round-ups.

Please email impact@bournemouth.ac.uk in the first instance if you are interested in applying for one of these roles.

Using Artificial Intelligence Within Sales: How to get started?

Work in sales and heard of AI, but don’t know how to use it? Alongside co-authors from Cranfield university, Dr Dayle Childs helped shed some light on the use of artificial intelligence (AI) within the sales role, published in Velocity Magazine.

AI is currently a popular topic of conversation, with the explosion of generative AI tool Chat GPT sparking a great deal of debate. However, the use of AI goes way beyond this, and can be used for all aspects of a sales role.

Whilst AI has many benefits, we must also be cautious of its risks. The article highlights these in relation to profiling, accounting engagement, forecasting, performance, analytics, coaching, pricing, and servicing accounts. To read the article click here and go to page 47 for the article. For more information, contact Dr Dayle Childs at DChilds@Bournemouth.ac.uk.

 

Food for Thought for Parliament: Presenting Consumer Insights to All Party Parliamentary Group

Knowledge Exchange

Professor in Consumer Behaviour Jeff Bray writes about his experiences presenting his research to an All Party Parliamentary Group (APPG)… 

Earlier this term I received an unsolicited invitation to attend Parliament and present my research to an All Party Parliamentary Group (APPG). It was the first time that I received such a request and immediately viewed it with suspicion, imagining that it could be some kind of predatory conference or publication using Parliament logos improperly. But after some online checking, it did appear genuine and interesting, so I accepted the invitation.

I was invited to share my thoughts on ‘Behaviour Change’ to the Food and Health APPG. The brief was as open as that and no further guidance was forthcoming regarding likely group size, expectations or requirements. So, it was with a degree of uncertainty that on Tuesday I travelled to London with my notes, hoping that I had judged the audience and expectations correctly. I share some reflections here in the hope that it could provide others with a little guidance and confidence in similarly delivering such briefings for the first time.

I arrived in good time having been warned that getting through the airport style security could take 45mins +.  I then seemingly had the run of the place and was able to wander freely. I found the public viewing gallery in the House of Lords to be a warm spot to sit for 30mins looking through my notes, but I was distracted by the debate – the second reading of the Digital Markets, Competition and Consumers Bill, which given my research field was actually quite interesting!

Finding the committee room was straightforward given the number of security guards around to advise. It was quite easy to forget that the room was filled with MP’s, Lords and Baronesses since there was a real collegial tone (despite being cross party) and definitely the discussion was more friendly and less combative than I’ve observed at some academic conferences.

I thoroughly enjoyed the experience but would have done so more, had I have known a bit better what to expect in advance. There are APPGs on a wide range of topics – the most recent register of groups is available here:  APPG register.  If there is a group that is closely linked to your expertise I believe it would be possible to contact the ‘Public enquiry point’ e-mail address and offer to present your work or just attend one of their sessions for interest.

Research Professional Webinar – 12 December

Research Professional Logo | Department of Psychology

Research Professional is pleased to invite UK researchers to our updated Broadcast Demonstration series.
The next session will take place via Microsoft Teams on the 12th December 2023.
Registration for the webinar is possible here.
This session will provide an introduction to the *Research Professional platform, demonstrate how to locate funding opportunities matching research interests, and show
how to set up email alerts to stay informed of new developments.

Delay to the next Research Excellence Framework (REF) exercise

REF Subjects

Following community consultation on the REF initial decisions published in the summer of 2023, the four UK higher education funding bodies have announced an extension to the timing of the next REF exercise.

The next REF will now be REF2029, with results to be published in December 2029.

It is likely that submission will now be autumn 2028. The REF team have advised that an updated timeline will be published “as soon as possible”.

The extension to the timeline is in recognition of the complexities for Higher Education Institutions in:

  • the preparation for using HESA data to determine REF volume measures,
  • fully breaking the link between individual staff and institutional submissions,
  • the reworking of institutional Codes of Practice

As well as the change to the timing for the REF, a number of other updates have been announced, including:

  • The Units of Assessment structure used in REF2021 will remain unchanged.
  • Institutions may submit any output where there is a “demonstrable and substantive link to the submitting institution within the REF period.”
  • Outputs sole-authored by PGR students will not be eligible for submission, nor will those produced by staff on teaching-only contracts.
  • The minimum number of impact case studies that an institution can submit per disciplinary submission will be reduced to one, and there will be a removal of the 2* quality threshold for research that underpins impact case studies.

More detail on the initial decisions next steps can be found at https://www.ref.ac.uk/news/update-on-initial-decisions/

Reminder – MSCA Staff Exchanges 2023 Call Info Session

Funding opportunities

This is a reminder that the European Research Executive Agency invites those interested in applying for the next call to join the online info session on 8 December 2023 (9 am UK time) and learn more about MSCA Staff Exchanges.

The 2023 call of the Horizon Europe Staff Exchanges action is open for new proposal applications until 28 February 2024.

Please note that this is a 2023 Work Programme call. If a proposal is successful, UK institutions will not be eligible to coordinate the project and funding will be provided from the UK government’s Horizon Europe funding guarantee. To claim this funding from UKRI, UK applicants must apply for funding from the EU as beneficiaries and not as Associated Partners.

You can download the agenda from the dedicated webpage library or navigate directly to the streaming page.

In the meantime, the European Commission has announced the submission rates for the Marie Sklodowska-Curie Actions Doctoral Networks 2023 call, which closed on 28 November 2023. The European Research Executive Agency received 1066 proposals, which is an increase compared to the 946 applications received in the previous call.

Standard Doctoral Networks received 920 proposals, two of which are with BU academics participating – good luck to our colleagues!

FMC researcher’s new book explores how marketing scholars market to each other

Publishing, writing

Dr. Chris Miles, Principal Academic in Marketing & Communication at Bournemouth University, has just published The Marketing of Service-Dominant Logic: A Rhetorical Approach, with Palgrave Macmillan.

Service-Dominant logic can be described as a mind-set for a unified understanding of the purpose and nature of organizations, markets and society. A concept that was first introduced by Vargo and Lusch in 2004, S-D logic has generated not just a vast host of journal articles and books but has established an expanding sphere of influence across marketing scholarship. In this book, Dr. Miles uses a rhetorical approach to investigate the ‘marketing’ of Service-Dominant logic, asking how the formulation and presentation of the logic aids in its persuasive promotion. In doing so, the book explores the lexicon choices, metaphors, symbols, and persuasive gambits that have resonated so strongly with marketing academia, with the aim of understanding how these elements work together in a compelling narrative that delivers the logic’s core value proposition of transcendence.

Dr. Miles investigates how these rhetorical strategies have evolved as the S-D logic framework has developed, examining the revisions to its foundational premises and axioms and the introduction of new perspectives such as systems theory. It is the first book-length rhetorical analysis of a single strand of marketing discourse and as such, it serves as a showcase for the methodology, the insights it can provide, and its value for marketing scholarship.

Book cover of The Marketing of Service-Dominant Logic

Cover of The Marketing of Service-Dominant Logic: A Rhetorical Approach

Book details:
DOI: https://doi.org/10.1007/978-3-031-46510-9

Hardcover ISBN: 978-3-031-46509-3

Softcover ISBN: 978-3-031-46512-3

eBook ISBN: 978-3-031-46510-9

ECR and Interdisciplinarity in the Medical Humanities 

The British Academy Early Career Researcher Network brings together ECRs across the humanities and social sciences disciplines, regardless of their funding source or background.

 

ECR and Interdisciplinarity in the Medical Humanities 

This ECR-focused event brings together researchers in Medical and Health Humanities at Bournemouth from across the faculties of Health & Social Science, Media & Communication and Science & Technology, inviting them to highlight and address the main challenges of working within this varied and interdisciplinary field.

It will feature an expert roundtable and open discussion, followed by breakout groups and opportunity for networking activity for ECRs.

Suggested topics for speakers to address include, but are not limited to:

  • Research and knowledge exchange in MH
  • Publishing (choosing the right journal for MH research, collaborative writing)
  • Bidding (where to bid, what for and how to construct productive teams and partnerships)
  • How to work effectively together but also maintain a sense of disciplinary identity
  • What experiences have participants had and how has this affected your research career to date?
  • Imposter syndrome
  • Work/life balance

ECR and Interdisciplinarity in the Medical Humanities 

Wed 21 Feb 2024 11:30 AM – 3:30 PM at Talbot Campus

 

Please find more information for this event and book your place here

Pub talk: Craft beer narratives and public health

The Centre for Science, Health and Data Communication Research would like to invite colleagues to our Christmas Seminar, Here’s to Your Good Health? Craft Beer, Drinking Cultures and Public Health, to be delivered by Associate Professor Guy Redden of the University of Sydney.

This research event will take place in the unique setting of one of Bournemouth’s celebrated pubs, Poole Hill Brewery, at 5.30-7.00 pm on Weds 13 December.

As you sip through the pub’s fine beers, Dr Redden will examine the novel range of ways in which craft beer is portrayed as better than most booze and how craft culture is becoming entwined with NoLo (no and low alcohol) and the rise of “mindful drinking”. He will then discuss how public health interventions increasingly involve sophisticated understandings of alcohol culture change. The event will feature responses from Professor Darren Lilleker and Dr Sae Oshima.

Please sign up for your free tickets here.

 

The Month in Research: November 2023

A cartoon image of black and white hands clapping on a yellow background

The Month in Research

The Month in Research is our new monthly round-up sharing research and knowledge exchange successes from across the previous month, showcasing the amazing work taking place across BU.

Your achievements

Thank you to everyone who has used the online form to put forward their achievements, or those of colleagues, this month.

Funding  

Congratulations to all those who have had funding for research and knowledge exchange projects and activities awarded this month. Highlights include

  • Dr Kathryn Collins (Faculty of Health and Social Science) has been awarded c.£186,000 by the National Institute for Health Research (NIHR) for their project Exploring the feasibility of using neuromuscular electrical stimulation for lower limb weakness after stroke
  • Professor Anna Feigenbaum (Faculty of Media and Communication) has been awarded c.£24,000 by the NHS for their project Co-creating storytelling artefacts on the Secure Data Environments project
  • Dr Alex Fry (Faculty of Health and Social Science) has been awarded c.£30,000 by the Church of England for their project Understanding the Wellbeing of Disabled Clergy

Publications

Congratulations to all those who have had work published across the last month. Below is a selection of publications from throughout November:

Content for The Month in Research has been collected using the research and knowledge exchange database (RED), the Bournemouth University Research Online (BURO) repository and submissions via The Month in Research online form. It is by no means intended to be an exhaustive list. All information is correct as of 27.11.23.

Please use The Month in Research online form to share your highlights and achievements, or those of colleagues, for the next monthly round-up.