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MOD establishes defence innovation initiative

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The UK’s Ministry of Defence has set up a project intended to help government researchers collaborate better with colleagues in industry and academia and to transform how the armed forces deal with future challenges.

Defence secretary Michael Fallon announced on 12 August that the initiative would include an Innovation and Research Insights Unit to anticipate emerging trends in technology and analyse the implications for UK defence and security. The unit would “informing critical decisions to maintain our military advantage and protect the UK”, he said.

Business practitioners’ perspectives on the value of mobile technology: New Paper published by Dr Elvira Bolat

Dr. Elvira Bolat in the Faculty of Management published her latest paper today in the Journal of Customer Behaviour. This paper focuses on one of the issues Dr. Bolat has explored in her PhD thesis – values deriving from mobile technology use. No existing research maps and discusses holistically the values deriving from mobile technology use, capturing both strategic and operational opportunities, which are most likely to emerge in the business-to-business (B2B) context. This empirical paper addresses this gap. An adapted grounded theory approach is applied to collect and analyse in-depth interviews with 28 B2B practitioners from advertising and marketing firms. Whether mobile technology is a simple means to advanced communication with no physical boundaries of time and location, or a business tool to boost creative thinking, this study concludes that mobile technology represents a novel and unique category of technology because of its core distinctive feature, ‘being mobile’. B2B practitioners argue that the true nature of mobile technology lies in seeing it as a source of value that derives from using mobile technology. B2B practitioners view mobile technology not only as a purely technical tool (functional value) enabling effective communication (social value) but as a strategic tool driving balanced and flexible ways in managing business (emotional value) and enabling creative thinking (creative value). Additionally, mobile technology has enabled businesses move to online payments which helps them reach more customers. Merchant account services encompass a range of solutions designed to support businesses in processing electronic payments.

Full reference to the article: Bolat, E., 2016. Business practitioners’ perspectives on the value of mobile technology. Journal of Customer Behaviour, 15 (1), 31-48.

Read full paper at http://dx.doi.org/10.1362/147539216X14594362873451

New Paper by Dr Elvira Bolat and BA (Hons) Business Studies Graduate Jack Strong

Dr. Elvira Bolat and her research supervisee, Jack Strong (BA Business Studies 2015 graduate), in the Faculty of Management published her latest paper today in the Journal of Customer Behaviour. The paper is more focused version of Jack’s final year research project which focused on Panasonic where Jack had done his placement during the third year of the studies. This paper explores customers’ perspectives on branding and the role of digital technologies in Business-to-Business context. Branding is a well-researched notion in the business-to-customer (B2C) environment but a concept which is unexplored in the business-to-business (B2B) context. Conceptually, similar to B2C organisations, digital communication via digital tools and devices allows B2B organisations to experience the benefits of exposing their brands to a wider audience. In reality, questions of whether branding is purposeful in the B2B context and what role digital technologies play in B2B branding remain open. This study explores branding in the B2B context, using Panasonic as a case study, to consider the value of B2B branding from the B2B customer (buyer) perspective. Results indicate that B2B branding is of importance in the B2B context, in particular for an organisation such as Panasonic where reputation is a driving force in attracting new B2B customers and nurturing long-term relationships with existing B2B customers. Moreover, this study concludes that whilst use of digital technologies enables the portrayal of brand perceptions of Panasonic, digital technologies have yet to be fully embraced for the purpose of branding in the B2B context.

Full reference to the article: Strong, J. and Bolat, E., 2016. A qualitative inquiry into customers’ perspectives on branding and the role of digital technologies in B2B: A case study of Panasonic. Journal of Customer Behaviour, 15 (1), 97-116.

Read full paper at http://dx.doi.org/10.1362/147539216X14594362873613

The Research and Knowledge Exchange (RKE) Development Framework: Academic Publishing

dev_frameworkThe Research and Knowledge Exchange (RKE) Development Framework,  ‘Academic Publishing‘ pathway targets academics, experienced or new to academic publishing. Workshop titles include ‘Open Access, BRIAN and the Impact Module’, ‘Writing a good abstract’, ‘Dealing with editors’, ‘Writing an academic paper’, ‘Targeting high quality journals’, ‘Writing Academy’ and ‘How to update your Staff Profile Pages using BRIAN’.

We’ll be populating the the OD website with more information and the booking link over the coming weeks. We’ll also be providing a timetable of all events as soon as possible. In the meantime, updates will be posted on the BU Research Blog and the Faculty blogs.

EU Funding Post-Brexit

Over the weekend, the UK government announced a commitment to EU funded research projects when the UK leaves the European Union.

The announcement confirms that the Treasury will underwrite funding for approved Horizon 2020 projects applied for before the UK leaves the European Union. The Treasury went on to say “As a result, British businesses and universities will have certainty over future funding and should continue to bid for competitive EU funds while the UK remains a member of the EU.

The announcement has been heavily criticised since it only relates to funds won whilst the UK is a member of the EU, but falls short of making any commitments for when the UK leaves the EU. Scientists for EU have commented on the announcement “the reason why the Chancellor’s announcement is decidedly underwhelming is that they represent no boost to science, but rather the most minimal assurances possible.”

However, it is hoped that the announcement will ensure the UK is not viewed as a risk to European partners and therefore will help to maintain stability across the research community.

Catalyst fund: innovation in learning and teaching

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The Higher Education Funding Council for England invites applications for its catalyst fund: innovation in learning and teaching. This supports small-scale projects to develop innovations in learning and teaching for university provision.

The council is particularly interested in proposals which:

•develop curriculum innovations from interdisciplinary research, interdisciplinary professional practice or both;

•respond to employer demands for advanced skills or knowledge;

•develop use of learner analytics for particular pedagogic purposes.

Click here for more information.

If you are interested in submitting to  this  call you must contact your  RKEO Funding Development Officer with adequate notice before the deadline.

For more funding opportunities that are most relevant to you, you can set up your own personalised alerts on Research Professional. If you need help setting these up, just ask your School’s/Faculty’s Funding Development Officer in  RKEO or view the recent blog post here.

If thinking of applying, why not add notification of your interest on Research Professional’s record of the bid so that BU colleagues can see your intention to bid and contact you to collaborate.

Prosperity partnerships – EPSRC, business and universities

Technology in the hands

The Engineering and Physical Sciences Research Council invites applications for its prosperity partnerships – EPSRC, business and universities. These enable existing, strategic, research-based partnerships between businesses and universities to undertake the co-creation of a large-scale, technology readiness level one to three research programme.

Consortia may be formed of multiple businesses and universities, but an existing strategic relationship must be in place between the lead business and university partners. Applications must be led by a business partner, who may lead on only one bid but may be a contributor to other bids. Universities may be involved in more than one bid.

For more information including timescales click here.

If you are interested in submitting to this  call you must contact your  RKEO Funding Development Officer with adequate notice before the deadline.

For more funding opportunities that are most relevant to you, you can set up your own personalised alerts on Research Professional. If you need help setting these up, just ask your School’s/Faculty’s Funding Development Officer in  RKEO or view the recent blog post here.

If thinking of applying, why not add notification of your interest on Research Professional’s record of the bid so that BU colleagues can see your intention to bid and contact you to collaborate.

HE Policy Update

National Student Survey

Eighty-six per cent of the more than 300,000 final-year UK undergraduates who responded to this year’s NSS survey said that they were satisfied with their course, the same as the all-time high recorded in the 2014 and 2015 results. National Student Survey 2016: satisfaction scores stay high in £9K fee era (THE).

Mental Health

According to a YouGov survey of 1,061 students, one in three female students in the UK has a mental health problem, this is compared to a fifth of male undergraduates. One in four students suffer from mental health problems (YouGov).

Home Office Visas

The recent two-year visa pilot scheme which eases visa rules for those applying to master’s courses at the University of Bath, the University of Cambridge, the University of Oxford and Imperial College London has been criticised for focusing on the Southern English elite. Home Office visa pilot criticised for focus on southern English elite. (THE).

HESA Stats

HESA has released its ‘overview of the academic year 2014/15’ stats. The stats reveal that: 90 per cent of UK and other EU domicile leavers were in some form of employment or further study six months after leaving, UK HE providers had a total income of £33bn of which 47 per cent came from tuition fees and 45 per cent of students studied science subjects with the most popular subject area being business & administrative studies. Overview of the academic year 2014/15 (HESA).

Sutton Trust

A poll of 11-16 year-olds by the Sutton Trust suggests that a growing proportion of pupils think it’s likely they will go on to university, up from 71% in 2003 to 77% today. However, the poll also suggests that even before entering sixth form, pupils who say they are likely to go to university are worried about the £9,000 annual tuition fees and about the cost of living as a student. Most expect to go to university but worry about fees (The Guardian).

Public Health in Nepal: Vitamine A

Vit AThis week we published an editorial in the Journal of Biomedical Sciences on the question: “Is early diagnose for Vitamin A deficiency better than the current supplementation programme of Nepal?”
The editorial concludes that prevention is still better than cure, but instead of a mass Vitamin A supplementation in Nepal, we need a health promotion intervention aiming to increase the intake of relatively cheap vegetables and fruit (containing β carotene). In addition we need better surveillance and help to identify children with Vitamin A Deficiency and provide them with Vitamin A supplements. The primary focus should be on adopting sustainable food based approaches to combat vitamin A deficiency. In Public Health terms: rather than a blanket coverage of Vitamin A supplementation to whole population we should consider a targeted intervention aimed at those who need it most.

Reference:
Simkhada P, Sathian B, Adhikari S, van Teijlingen E, Roy B. (2015) Is early diagnose for Vitamin A deficiency better than the current supplementation programme of Nepal?. J Biomed Sci. 2(4):28-30.
http://www.nepjol.info/index.php/JBS/index

New Book Published by Dr Pawel Surowiec “Nation Branding, Public Relations and Soft Power: Corporatising Poland”

I am pleased to announce the publication of a new book – the first in the English-speaking world research monograph analysing the link between nation branding and the governance of Poland’s soft power. The book covers the following themes: Poland’s foreign and public affairs; the marketization of statecraft and its implications for exercising soft power by Poland and other Central and Eastern Europe (CEE) states; shift in the governance of soft power resources – avenues of changes from propaganda to marketing communication; the mediation of state identities, national identities and soft power; the significance of nationalism(s) and promotional culture for Poland’s soft power; the role and position of Poland in European affairs.

Nation Branding, Public Relations and Soft Power: Corporatizing Poland provides an empirically grounded analysis of changes in the way in which various actors seek to manage Poland’s national image in world opinion. It explores how and why changes in political economy have shaped these actors and their use of soft power in a way that is influenced by public relations, corporate communication, and marketing practices.

By examining the disourse and practices of professional nation branders who have re-shaped the relationship between collective identities and national image management, it plots changes in the way in which Poland’s national identity is communicated, and culturally reshaped, creating tensions between national identity and democracy. The book demonstrates that nation branding is a consequence of the corporatization of political governance, soft power and national identity, while revealing how the Poland “brand” is shaping public and foreign affairs.

This monograph analysing nation branding in Poland’s soft power has been described as “a major intervention into debates surrounding transition and Europeanisation” (for more details about the book see: https://www.routledge.com/Nation-Branding-Public-Relations-and-Soft-Power-Corporatising-Poland/Surowiec/p/book/9781138818835; ISBN 978-1138818835; hardcover).

 

Dr Paweł Surowiec
Senior Lecturer
Bournemouth University
Faculty of Media and Communication
Fern Barrow, Poole
Dorset, BH12 5BB, UK
Tel. 01202 965236
Email: psurowiec@bournemouth.ac.uk

NERC standard grants (Jan.17 deadline) – internal competition launched

NERC

NERC introduced demand management measures in 2012. These were revised in 2015 to reduce the number and size of applications from research organisations for NERC’s discovery science standard grant scheme. Full details can be found in the BU policy document for NERC demand management measures at: http://intranetsp.bournemouth.ac.uk/policy/BU Policy for NERC Demand Management Measures.docx.

As at March 2015, BU has been capped at one application per standard grant round. The measures only apply to NERC standard grants (including new investigators). An application counts towards an organisation, where the organisation is applying as the grant holding organisation (of the lead or component grant). This will be the organisation of the Principal Investigator of the lead or component grant.

BU process

As a result, BU has introduced a process for determining which application will be submitted to each NERC Standard Grant round. This will take the form of an internal competition, which will include peer review. The next available standard grant round is January 2017. The process for selecting an application for this round can be found in the process document here – the deadline for internal Expressions of Interest (EoI) which will be used to determine which application will be submitted is 22nd September 2016.  The EoI form can be found here: I:\R&KEO\Public\NERC demand management 2016.

NERC have advised that where a research organisation submits more applications to any round than allowed under the cap, NERC will office-reject any excess applications, based purely on the time of submission through the Je-S system (last submitted = first rejected). However, as RKEO submit applications through Je-S on behalf of applicants, RKEO will not submit any applications that do not have prior agreement from the internal competition.

Appeals process

If an EoI is not selected to be submitted as an application, the Principal Investigator can appeal to Professor Tim McIntyre-Bhatty, Deputy Vice-Chancellor. Any appeals must be submitted within ten working days of the original decision. All appeals will be considered within ten working days of receipt.

RKEO Contacts

Please contact Jennifer Roddis, RKEO Research Facilitator – jroddis@bournemouth.ac.uk or Jo Garrad, RKEO Funding Development Manager – jgarrad@bournemouth.ac.uk if you wish to submit an expression of interest.

An annual event to celebrate women in STEM

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The WISE Awards is an annual event, a special opportunity to recognise inspiring organisations and individuals actively addressing the core concerns of WISE: promoting science, technology, engineering and mathematics to girls and women.

For the past few years we have been delighted that the WISE Awards were presented by Her Royal Highness, The Princess Royal.

The daytime conference includes presentations, panel discussions and workshops is the perfect event to compliment the WISE Awards ceremony held the same evening.

Click here for more information.

UK Intellectual Property Office survey on training

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The UK Intellectual Property Office (IPO) is conducting a short survey to understand the opportunities available for PhD students and early career researchers to learn about managing intellectual property (IP).

It is anitipated  that the results of the survey will highlight best practice as well as identify any skills and knowledge gaps. This will help to inform the development of any future activities or programmes to support IP management in knowledge exchange and commercialisation.

The IPO are interested in receiving responses from a broad range of stakeholders and are particularly keen to hear from PhD students, early career researchers, academics and professionals involved in knowledge exchange, commercialisation and PhD training.

The survey is completely voluntary, and all information will be held securely in accordance with the Data Protection Act.

To complete the survey please click on the following link: https://response.questback.com/intellectualpropertyoffice/ipsurvey.

The survey will close on Wednesday 31 August.

Research in the news: how can research help improve access to higher education?

Bournemouth university is undertaking a large collaborative research study,  exploring issues of access to higher education, led by Dr Vanessa Heaslip and Dr Clive Hunt.

An article has been published in the Times Higher Education drawing on research published by academics from the project and the University of Liverpool in the influential Journal of Widening Participation and Lifelong Learning.

Below, lead author, Dr Alex Wardrop, takes some time to reflect on the research:

We wanted to find out how universities and colleges use research as part of their plans to widen participation and open up higher education to people from disadvantaged backgrounds.

One of the central findings emerging from our analysis is that while national policy is leading to more institutions mentioning research as part of their Access Agreements, it tends to be in the context of justifying spending rather than leading to significant behaviour change.

The most recent strategic guidance from the Office for Fair Access emphasised the importance of building a community of practice across institutions, with practitioners and academics working and learning together to understand effective practice and the impact of interventions.

By engaging with research, reflecting on how we all work, learning from each other and listening to the experiences of students, we believe that the HE sector can do so much more for those who remain marginalised in our education system and society.

Our analysis in the article presents a broad look at how research is being engaged with as part of institutional policies. We argue that for widening participation to work for social justice, it must be embedded across institutions. Dr Maggie Hutchings and I are now researching this in much more detail. We are exploring how the ideas, rhetoric and policies of widening participation are being learnt  differently in different organisations.

To contribute to this research and share your learning, please complete our survey for the sector to help understand this more. We are really privileged to be going up to Liverpool over the coming weeks to do some fieldwork with colleagues from a whole host of different organisations.

For more information about the Fair Access Research project please email the Principal Investigators Dr Vanessa Heaslip (vheaslip@bournemouth.ac.uk) and Dr Clive Hunt (chunt@bournemouth.ac.uk).