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Immerse UK – connecting the worlds of virtual reality, augmented reality and immersive technologies

Flying planes in a computer game

This is a new Knowledge Transfer Network that was launched in November 2016.  The network now has just under 400 members. Around 70% are  business, 20% are from universities and research centres, 5% from government or public sector backgrounds, and a further 5% from not-for-profit and cultural organisations.

Over 100 people from across those groups came to the  first members’ meeting on December 7th at the Digital Catapult. Following presentations from some of Immerse UK’s founding partners as well as two of the key platform providers (HTC and Holovis), there was a series of roundtable conversations about the priorities.

The key topics identified as ones where Immerse UK can make a difference are:
– access to finance, funding and investment
– content, production and user experience
– connecting industry and universities (skills and research)
– industrial applications
– mapping activity in the UK

Access to Finance and Funding
Immerse UK will work with investors and funders in the UK and other countries to make them aware of the opportunities and needs of SMEs building businesses on the applications of VR/AR and other immersive technologies across a range of markets. As well as advising public sector agencies such as Innovate UK and Horizon 2020, where we’ve already had significant success, we’ll work to connect members with angels, VCs, and commissioners.

An event is being planned  with VCs for the first quarter of 2017 in collaboration with PwC; we’ll send out more information about this early in the New Year. Immerse UK are also working with a European network, the NEM Initiative, to explore the feasibility of establishing a pan-European network of financiers focussing on VR/AR.

Mapping Immersive activities in the UK
One of the objectives of ImmerseUK is to map current expertise and activities related to VR/AR technologies. This map will support understanding of current UK expertise and facilities, to help companies gain access to the support they need, and also to link members.

Immerse UK would ideally like to create a web-based map to show the following information for each member: academia/industry; VR/AR facilities; application areas; expertise; sector; etc. and also to provide a search facility. The map must be: 1. easy to update/populate; 2. accessible; 3. visually attractive; and 4. easy to understand and use. If anyone has such expertise, or has experience of creating/using a suitable off-the-shelf software, please contact glyn.lawson@nottingham.ac.uk.

Content, Production and User Experience
Two main themes were raised in the members’ discussion around content: standards and “how can AV/VR be explored to the boundaries of its potential experience, rather than using the grammar and content of games, web or 2D content”. What are the specific affordances of AR and VR that are more than the sum of the parts from TV, Film, Games and internet?

In the conversation around production, issues raised included the reduction of costs, and the need to educate and engage content providers working in other media.

The working group in this area is also being co-ordinated by the Digital Catapult and KTN. If you are interested in being involved in the development of this please contact  Frank Boyd at the KTN 07964 563152
@frnboy

Connecting industry and academia (skills and research)
Universities were well represented at the meeting and Immerse UK continues to attract members from across academia. Glyn Lawson from Nottingham, who has submitted a bid to the EPSRC to fund networking across the academic community and between universities and business, is also leading the working group for this activity. If you would like to be involved in this aspect of the  programme, please contact him: glyn.lawson@nottingham.ac.uk.

Industrial Applications – co-ordinated by IET and High Value Manufacturing Catapult
The discussion on industrial applications of vr and related technologies was hosted by Ahmed Kotb who co-ordinates the IET’s Applied Visualisation Community. The IET will be working with the High Value Manufacturing Catapult to lead much of Immerse UK’s activity in this area.

Immerse UK are currently collaborating on an Applied Visualisation Forum which will be held at the British Motor Museum on January 26th. The forum will encourage those working in the field of visualisation and virtual reality (VR) to share their expertise, good practice, hardware and software advances and application in VR, Augmented Reality (AR) and Data Capture and Visualisation.

Immerse UK are also in the early stages of planning an event focused on the construction industry which is likely to be held in April or May 2017.

Communications
We’ve now completed the first iteration of the Immerse UK website, established groups on LinkedIn, a Facebook page, and a presence on Twitter. Please do join these groups and contribute to the conversations in them.

If you have news about activity or events that you’d like to share with the Immerse UK community, please send it to Frank Boyd or to fiona.kilkelly@ktn-uk.org.

Innovate UK funding
Innovate UK is launching two new competitions for funding in the New Year which may be relevant to Immerse UK members.
 
1. Design Foundations 
This new competition aims to support businesses in identifying high-value innovation opportunities and generate propositions for new products, services and business models. It is open to any UK company, regardless of size or sector and will provide up to £70,000 of project funding to help you address key business challenges.This programme runs for the whole of 2017. If it sounds of interest, do register for the launch event which is on 17 January 2017. You’ll get further insight into how to apply and you can also network to find the right collaborators, if you don’t already have someone in mind. There are further rounds in May and August so these may be appropriate if you need more development time.

Further details on the programme are on KTN’s website.

2. Transforming products and services
Innovate UK has up to £15 million to support the best business-led and innovative ideas for new products, processes and services. This competition is the second of 2 annual Innovate UK open competitions that support good ideas with market potential from any technology area.Projects that are likely to lead to a sustainable growth in productivity or access to new overseas markets will be given priority.

More information  can be found here.

Events:
Immerse UK members are organising a number of events over the next few weeks.

The newly opened Realities Centre is launching a programme of conferences including:
EdTech Conference, Jan 19th – London
EdTech Hackathon – Jan 21/22nd – London

You may also be interested in:
VR Connects London conference, 16th-17th January 2017
More information can be found at here.

Will you be applying to the ERC in 2017?

ercAre you at the right stage in your career to apply for a European Research Council Grant?

The indicative deadline dates for 2017 are:

Consolidator Grant – 9th February 2017 (see recent press release for the results of the last round)

Advanced Grant –  31st August 2017 (call expected to open on 16th May 2017)

Proof of Concept Grant – 19th January 2017, 25th April 2017 and 5th September 2017

To find out more about these opportunties, which fund the best of the best researchers in Europe, please take a look at the ERC website and the  2017 ERC Work Programme.

The ERC is celebrating 10 years in 2017 – it has funded almost 7,000 researchers and thereby has supported more than 40,000 team members.

If you are considering applying, please contact Emily Cieciura, RKEO’s Research Facilitator; EU & International, to discuss your plans and arrange support.

Top three most accessed 2016 paper BMC Pregnancy & Childbirth

bmc-media-luce-et-alIt is always nice to receive some good news just before Christmas.  The journal BMC Pregnancy & Childbirth informed us that our paper ‘“Is it realistic?” the portrayal of pregnancy and childbirth in the media’ was in the top three most popular papers [1]This interdisciplinary paper crosses the boundaries between the study of maternity care & midwifery, sociology of health & illness, and that of the media.  With BU’s Dr. Ann Luce as first author, it is one of the top three accessed articles of nearly 400 articles published in 2016 (as of Dec 16th).     

 

Reference:

  1. Luce, A., Cash, M., Hundley, V., Cheyne, H., van Teijlingen, E., Angell, C., (2016) “Is it realistic?” the portrayal of pregnancy and childbirth in the media BMC Pregnancy & Childbirth 16: 40 http://bmcpregnancychildbirth.biomedcentral.com/articles/10.1186/s12884-016-0827-x

Branded Content Seminar 19 January 2017

Branded Content Seminar 19 January 2017

Theme: Industry-Academic Research Collaboration – Branded Content

Bournemouth University, Faculty of Media and Communication, is working with the AHRC funded Branded Content Network to host a seminar and workshop in January. This event, the second in the year-long AHRC funded Branded Content Research Seminar series, looks at academic and industry collaboration.  Academic and practitioners’ input will help to further explore the meanings, uses and values attaching to “branded content”. The day will make space to consider changing and emergent practices linked to marketing communications exploring production, effectiveness, and critical impacts on ‘media ecologies’, including children’s media, film  and journalism. The seminar-workshop takes place on Thursday 19 January 2017 at Bournemouth University in the Fusion Building, Talbot Campus. The event is free but please register so that we can plan accurate numbers. You can register and get event details here:

https://www.eventbrite.co.uk/e/branded-content-research-network-seminar-2-industry-academic-research-collaboration-tickets-29273433628

Speakers include Dr. Catherine Johnson, Associate Professor of Film and Television, University of Nottingham, author of Television Branding (Routledge, 2012) and co-author with Prof. Paul Grainge of Promotional Screen Industries (Routledge, 2015), Jeremiah ‘SugarJ’ Brown, a poet whose work has featured in a recent and well regarded Nationwide promotional campaign, (in conversation with Professor Iain MacRury, Bournemouth University).

Panels, presentations and discussions will further explore practitioners’ and academics’ perspectives on branded content. We’re pleased to highlight topical inputs from Mel Gray (Bournemouth University, CMC), Dr. Dan Jackson (Bournemouth University, JEC), and from panels including local and national marketing practitioners/advertisers such as Adam Lewis of advertising agency Bright Blue Day (on Twitter @adamlewis10 and @BrightBlueDay).

The event will start at 11am, with coffee and pastry for arrivals from 10am.The seminar will finish at 5pm but will be followed by a reception from 5-7pm that will include a talk on beer and branding by Dr Sam Goodman <http://staffprofiles.bournemouth.ac.uk/display/sgoodman. So we hope that attendees who are travelling from Bournemouth will be able to stay for some or all of the evening event.

The seminar will be held in the Inspire Lecture Theatre, Fusion Building, Bournemouth University, Talbot Campus, Fern Barrow, Poole BH12 5BB. https://www1.bournemouth.ac.uk/about/directions/directions-our-talbot-campus

It would be great to see you there.

 

Prof. Jonathan Hardy, University of East London; Principal Investigator, AHRC Branded Content Network   j.hardy@uel.ac.uk

Prof. Iain MacRury, Bournemouth University; Co-Investigator, AHRC Branded Content Network     imacrury@bournemouth.ac.uk

Connecting people to accelerate innovation

network

The Knowledge Transfer Network (KTN) is Innovate UK’s networking partner and provides information on funding, events and news on a number of different sectors to support Innovate UK with its mission to drive UK growth and productivity.

A number of LinkedIn groups which cover Innovate UK’s thematic areas have been set up:

You can join as many groups as you like. This allows you to keep-up-to date with funding, events and news in a variety of sectors helping you to stay on top of potential opportunities and develop future collaborations.

These are replacing the _connect networking groups.

Design Foundations: helping companies with early stage innovation

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There is a great deal of evidence demonstrating that businesses that use a strong early-stage design process generate increased revenue, market share and exports, as well as having a faster and more cost-effective innovation process.

Early-stage design will give companies  (and investors) greater confidence in your ideas, help to streamline development and reduce the likelihood and cost of rectifying problems later on. Brand equity and business resilience can also be improved through design.

Design Foundations is a great opportunity to develop your organisation’s innovation capability and lay the foundations for compelling, high-value propositions that will help attract investors and customers.

What is it?

Design Foundations is a new £3m grant-funding programme from Innovate UK aimed at helping companies to identify high-value innovation opportunities and generate better propositions for new products, services and business models.

The funding supports companies explore future possibilities in collaboration with a design team; bringing new tools and approaches to the plate. It offers up to 70% funding of projects up to £100,000 for any UK company, irrespective of scale or maturity, operating in any sector. There are three rounds of funding across 2017, opening for applications on January 9.

For more information including how this can help businesses , the application process and what makes a good application can be found using the links below.

More information.

Launch event 17 January 2017 – London.

 

 

Innovate UK – latest funding opportuntity

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Innovation in infrastructure systems – round 2

Innovate UK is to invest up to £15 million in projects to stimulate innovation that creates UK business growth in infrastructure systems. We want businesses to collaborate to develop new integrated solutions and new business models.

Innovate UK are  looking to fund a portfolio of projects. These may include technical feasibility, industrial research or experimental development projects.  Projects are likley to to range in size from total eligible costs of £25,000 to £5 million. Projects should last between 3 months and 3 years.

Projects must show significant innovation in one of our priority areas:

  • ‘smart’ infrastructure
  • energy systems
  • connected transport
  • urban living

Proposals must improve business growth, productivity and/or create export opportunities for at least one UK small and medium-sized enterprise (SME) involved in the project. The proposal needs to include at least one SME either working alone or in collaboration with others (business, research base and third sector).

There are 2 competition options:

  • £5 million for projects that last from 3 months to 1 year with costs from £25,000 to £100,000
  • £10 million for projects lasting from 1 year to 3 years with costs between £100,000 and £5 million

Click here for more information.

Click here for all live calls.

If you are interested in submitting to any of the above calls you must contact your  RKEO Funding Development Officer with adequate notice before the deadline.

For more funding opportunities that are most relevant to you, you can set up your own personalised alerts on Research Professional. If you need help setting these up, just ask your School’s/Faculty’s Funding Development Officer in  RKEO or view the recent blog post here.

If thinking of applying, why not add notification of your interest on Research Professional’s record of the bid so that BU colleagues can see your intention to bid and contact you to collaborate.

Data Science and Analytics Training for Business

logo-czrneData Science and Analytics Training and Engagement Services for Business – HEIF project

We are experiencing an explosive growth of digital content. According to International Data Corporation, there are currently over 2.7 zetabytes of data. It is estimated that in 2020, the digital universe will be 50 times as big as in 2010 and that from now until 2020 it will double every two years.

The commercial world has been transformed by Big Data with companies competing on analytics. Data has become a commodity referred to as the ‘new oil’. We are entering a new era of predictive analytics and data intensive computing which has been recognised worldwide with various high profile reports. In a recent UK-wide report commissioned by SAS UK (one of our key industrial partners) it has been estimated that there will be about 132,000 big data job opportunities created in the UK economy between 2012 and 2017. McKinsey’s report states that by 2018 the US alone will face a shortage of between 140,000 to 190,000 people with deep analytical skills, while in the UK such shortage will be in the region of 58,000 (e-Skills UK5). Another SAS commissioned report focusing on “data equity” and its impact on the UK, states that increasing adoption of big data analytics will result in cumulative benefits of £216 billion over the years 2012-17.

Following the success of recently launched MSc in Applied Data Analytics, this HEIF project seeks to take advantage of a large demand for and addresses the widening advanced analytics skills gap. Our HEIF project focuses on:

  1. Engagement with industry through a provision of an on-going opportunity for contact, information and advice in the Data Science Surgeries which are open to businesses of all sizes as well as university staff and students. This service is to support the creation of Knowledge Exchange professional network in the Data Science and Analytics area helping to identify potential skillset needed as well as transfer of knowledge and collaborative research opportunities.
  2. Development of a portfolio of CPD/short courses within an area with acute UK-wide shortage of skills and where, within the Data Science community consisting of over 50 academics from four faculties, BU has a wealth of expertise and excellent track record.

Over time, the Data Science Surgeries and CPD courses will facilitate engagement between industry and the broader BU Data Science community, enabling us to build bridges and develop relationships with industry, as well as interdisciplinary research collaborations.  The new perspectives developed through this interdisciplinary collaboration will not only help to give a better understanding of some of the complex problems facing our society, but also help to inform both the teaching and professional practice undertaken by our academics -supporting the vision of Fusion at BU.

The Research Photography Competition is Returning for its Third Year!

Want to submit to this years Research Photography Competition but not sure where to start? Need some inspiration?

Over the past two years the competition has seen some fantastic entries from both staff and students across the University. From photos of the heart of a fly, the monsoons in Nepal, to Napoleon looking over St Helena and photos which represent the fantastic work academics at Bournemouth University are doing to improve nutritional care for the elderly. You can submit an image for any area of your research and it can be as creative or as simple as you like. Take a look below at some of the entries we had last year.

calliphora-heart-comp_2

‘The heart of a fly- exploring cardiovascular disease’

Dr Paul Hartley

Faculty of Science and Technology

monsoon-nepal-2015-smaller-version

‘Monsoons in Nepal’

Professor Edwin Van Teijlingen

Faculty of Health and Social Sciences

img_5538

‘Napoleon looking over St Helena’

Dan Hogan

Faculty of Media and Communication

dignity-in-care

‘Dignity in care: improving nutrition in people with dementia’

Professor Jane Murphy

Faculty of Health and Social Sciences

Want to submit? All you have to do is send an email to research@bournemouth.ac.uk with your image and a 100-200 word blurb about the research behind the image, by 5pm on Friday 27 January. 

If you’d like more information have a read through here or you can email Hannah Jones if you any questions.

Take a read through the terms and conditions here.

Research in the news – dementia research features in Vision Magazine

Some of BU’s dementia research has been featured in Vision magazine, which highlights clinical research news from the Wessex region.  The article demonstrates BU’s person-centred approach to dementia research, showing how different teams are working to improve the quality of life people with dementia.

Professor Jane Murphy and Lecturer Joanne Holmes have been working with local Dorset care homes to develop a better understanding of nutrition for people with dementia.  The team discovered that people with dementia often weren’t eating enough to meet their daily energy requirements.  The reasons behind this are diverse – some people face physical difficulties with chewing and swallowing, while others may struggle to identify when they feel thirsty or hungry, or find it hard to remember when they last ate.  By working together local care homes, the team were able to develop training resources to help care staff improve their knowledge of nutrition.  The resources also provide a wealth of ideas and tips for supporting people with dementia to eat and drink well.

Professor Jan Wiener and his team are exploring how to improve building design to help people with dementia.  People with dementia often struggle with navigating around unfamiliar environments, which can become a particular problem if they move to a care home as the disease progresses.  The team use a variety of different methods including eye-tracking technology, virtual reality technology and behavioural navigation experiments.  Their aim is to use the results of their research to improve dementia friendly design guidance.

Dr Samuel Nyman has been funded for three years by the National Institute for Health Research (NIHR) to explore the benefits of Tai Chi for people with dementia.  The study he is leading is looking to identify any benefits with a particular focus on seeing whether Tai Chi can help to improve people’s balance, and therefore reduce the risk of falls.

To find out more about their research, do read the full magazine article.

 

The Personal in Research

I am starting researching and writing up my new book Heroism, Celebrity and Therapy in Nurse Jackie under contract with Routledge, and thinking about the notion of representation and therapeutic potentials, as this is a key aspect of the book. The lead character of Nurse Jackie within the TV series (played by the wonderful Edie Falco), offers a therapeutic representation of the ‘other’, as a heroine who whilst flawed through her addiction to prescription drugs, may be considered as a vulnerable outsider trying to find her way in a complicated world. Her representation inevitably means something to a whole range of audiences who might not only find entertainment in her performances, but also might think though personal aspects of vulnerably, culpability, morality and self-worth.

With this in mind, I recall the time when I was about to be awarded the contract for the book. In June this year I was on my way back from an international conference. I had turned up early at Chicago O’Hare Airport, getting there at 6.30 am, and then found out that the flight was delayed for 13 hours. Much frustration as you can imagine. With so much time on my hands, I knew that I could make use of this and work on the book proposal in the working areas of the airport, fine tuning the details. As I moved from one work station to the other (for various reasons of interruption) over the domain of airport, in one break/shift I wandered into a newsagent, and the latest edition of People magazine caught my eye. The cover depicted the recent shootings in Orlando Florida, at the LGBT (lesbian, gay, bisexual and transgender) night club Pulse, where a gunman had murdered 49 people – which occurred just a week or so before. The cover image offered a collage of the many people lost in the shooting. I purchased the magazine, and read through the article thinking about all the loss.  As part of this I reflected on a moment earlier on the trip when I had spoken publicly at the Consoling Passions Conference in Notre Dame, Indiana.  I had contributed to an informal event, allowing individuals to share emotional responses to the events in Orlando.   Almost unconsciously I had found myself speaking up at the conference, critiquing some of the mainstream news coverage of Orlando that seemed to be ranking the value of LGBT lives. Added to this even earlier in the trip when I had spoken publicly about HIV/AIDS activist Pedro Zamora at my book launch of his biography in San Francisco, the question of how to respond to Orlando was raised by the journalists that interviewed me, making me think of what this might mean to Pedro as a Latino from Miami himself – if he were alive today.

Later back in the Airport and now on the flight home, as there were no ‘watchable’ movies – I turned to the music on my IPhone, and ambivalently selected Christina Aguilera’s and Ricky Martins ‘Nobody wants to be Lonely’ followed by the Communard’s ‘For a Friend’. The former being a Latino up beat dance number with a laconic twist, and the latter being a melancholic piano based tribute penned by Jimmy Somerville and Richard Coles in memorial of LGBT activist Mark Ashton who passed away in 1987, after illness attributed to HIV/AIDS (who happens to be the main lead political character in the film Pride (2015)). These songs made me feel incredibly emotional, thinking about the loss of the optimistic nightclub goers at Pulse in Orlando that were out celebrating their individuality and their sense of belonging, who like Mark Ashton had their lives cut short.

Flash forward a few months to today, I note that the new video from John Legend of his song ‘Love me Now’ features a depiction of people that survived the massacre in Orlando, besides representing individuals who have survived catastrophic events in Northern Iraq, Puerto Rico and a reservation in North Dakota. Such a blending of human struggles, framing issues of peril, vulnerability and innocence, rekindle all those feelings and reflections that seemed so vivid back on that trip in June.

Contemporary media in diverse forms such as print, video and drama, offer a place of popular cultural identification, that on the one hand seems ephemeral, mass produced and transient, whilst on the other offers ways of feeling, identifying and thinking through. This is particularly relevant for Nurse Jackie, where the central character is an outsider to the norm, who attempts to find her way in life, offering a therapeutic vision, where individuals might relate to her thinking through their own sense of isolation and at points dysfunction or rejection, on life’s journey. In working on this book, I will think not only of all the therapeutic potential of that particular text and its meaning in popular culture, but also think about the wider meaning of research framed within the personal, and our goals or aspirations.

In a similar manner that representations of those lost at the Pulse night club in Orlando back in June, offers a sense of sadness, loss and eternal memory/feeling, we progress within our research not only reflecting back, but also looking forward. In the manner that I look back on my time in reworking my book proposal on Nurse Jackie on that trip back in June, emotion is the driver of research, allowing us to make connections that might seem personal, but also are political. It’s not necessarily how we distance ourselves from our research that is central or imperative, rather it is the ability to move from one space to another, making connections as much as building bridges.

Christopher Pullen