The Public Relations Research Group welcomed the leading Canadian practitioner, Fraser Likely, on Wednesday when he presented a lecture on communicating the value of PR departments to top management. It was attended by regional practitioners, students, academics, and Marketing & Communication staff.
Mr Likely, who is an adviser to Canadian banks, corporations and governmental bodies, emphasised the need for senior communication staff to understand their organisation fully, identify the elements of their department’s work that create value and operate in an entrepreneurial manner.
“This presentation was the first of several events in which academic research and practice issues are discussed with practitioners, students and fellow academics”, said Prof Tom Watson of The Media School. “On Wednesday, our speaker was an internationally highly-regarded practitioner and researcher. In others, BU academics will take recent research to practitioners at events in London and locally.”
The Public Relations Research Group is planning short seminars with the Chartered Institute of Public Relations in London and Wessex, as well as with Ketchum, a leading international PR consultancy group.
Simultaneously, the US-based Institute for Public Relations posted Fraser Likely and Tom Watson’s latest Research Conversations blog post on future trends in PR measurement and evaluation. It is based on a recent book chapter in a festschrift to the leading PR theorist, James E. Grunig: http://www.instituteforpr.org/2013/10/future-trends-in-measurement-and-evaluation/
Prof Tom Watson (l) and Canadian speaker Fraser Likely (r)
The UK Events industry is a critical economic contributor projected to grow from £36 billion and 550,000 jobs to £43 billion and 630,000 jobs by 2020. Growth requires new event products, entrepreneurs and talent, currently provided by cultural festivals, in addition to their role in improving community cohesion and image. However, the current economic environment requires justification of these entrepreneurial, social and economic impacts in a transparent manner.
The Festival Impact Monitor project seeks develop an event evaluation approach to overcome the limitations of existing qualitative (external validity) and quantitative (internal validity) methods. By aggregating and analysing public data available from online social media platforms, we intend to generate insights on the impact of events unavailable via conventional approaches. The findings of this research is intended to guide stakeholders involved in planning and staging festivals, helping to improve funding allocations. A major component of our project is the development of Reusable Learning Objects to help guide researchers who are seeking to use social media data in future projects.
In the first stage of the project, the team will consult industry stakeholders to understand evaluation needs and identify Festivals for analysis. Next, the team will archive and analyse social media narratives about these Festivals to understand their Entrepreneurial and Social Impacts. Finally, the team will review the findings with industry and academic stakeholders to present a validated approach for evaluating Festivals using data from online Social Networks. In addition to the industry and academic impact, our project will contribute to enhancing the learning environment at BU as we will develop RLOs to guide future researchers.
Our team wishes to thank the Research Office for all of the support provided and we highly recommend that anyone intending to apply for Fusion funding attend the dissemination and engagement sessions. It would also be useful to get someone from outside your area to read your bid to see if they understand the impact and benefits of your research. We’ll post monthly updates on the research blog and feel free to contact us:
Nicole Ferdinand email@example.com
Alexandra Ott firstname.lastname@example.org
Debbie Sadd email@example.com
Nigel Williams firstname.lastname@example.org.
Following on from the excellent Events Conference at BU last week, the School of Tourism is pleased to announce that BU has been chosen to host the 2015 Leisure Studies Association Annual Conference. This is a significant international conference that attracts visitors and speakers from across the globe and is a real mark of recognition for the University that will help establish further both the School of Tourism and BU’s international reputation. The conference will take place between 7th – 9th July 2015 and will provide a platform for BU academics, associated professionals and local/regional/national sport, leisure, events and tourism organisations to become involved.
Although the conference is almost two years away, planning and preparation will be underway in the very near future. The conference themes will be circulated in due course, but if you would like further information, then please contact either Andrew Adams (email@example.com) or Ian Jones (firstname.lastname@example.org.
Bournemouth University hosted a creative and digital economy summit at the EBC on Friday 7 June where leading businesses, entrepreneurs and MPs came together to back a bid to style Bournemouth, Poole and Christchurch as a hub for the creative and digital industry. A manifesto, coordinated by BU with input from a range of local stakeholders, was launched at the event and a host of different businesses and organisations pledged to commit money or their expertise with the aim of growing the local creative and digital sector in the hope the area. The summit featured in the Daily Echo on June 12 which reported that “the area already has above average business start-up and survival rates and is one of the UK’s liveliest digital clusters and this exciting development is a great step forwards”. Read more here. BU will continue to play a central role in taking forward the work set out in the manifesto so watch this space for further developments. If you are interested in finding out more, contact Samantha Leahy-Harland on email@example.com
On Saturday, Bournemouth University hosted the Wessex Branch of the British Psychological Society (BPS) Annual Student Conference. This event provided an opportunity for students to showcase novel research and, in addition to BU, attracted Psychology students from a range of institutions (e.g. Universities of Surrey, Sussex, Winchester, and Southampton). The breadth of institution was matched by the breadth of student; with undergraduate research assistants through to doctoral students presenting their work to an audience of approximately 100 delegates.
In total, there were 28 oral presentations and 19 research posters. In addition, we were fortunate to have two thought-provoking keynote speakers. First, Dr. Richard Stephens (Keele University) spoke about the role of swearing on pain tolerance (in short, it helps, particularly if you are normally an infrequent user of coarse vocabulary) and, second, Prof. Clare Wood (Coventry University) delivered a presentation on the effects of text messaging on literacy (in sum, ‘textisms’ are not rotting the brains of our nation’s youth).
The conference sought to emphasise that, rather than a perfunctory assessment exercise, student research is an important part of knowledge creation within our universities. Whilst this was highlighted by the collaborative (student-academic) nature of the projects, it was also evident how the presenters had developed into independent researchers. This apprenticeship model is one employed by the Bournemouth Psychology Research Centre and it was pleasing to see a number of our Year 2 Psychology students presenting data that had arisen from their research assistant placements. There was a large contingent of first and second year BU Psychology students in the audience and helping with conference organisation as volunteers. We hope that they have been inspired to participate in more staff projects and will return next year to present their research.
Calling all Early Career Researchers,
We invite you to: An Introduction to the BRAD Framework and Development Sessions– Wednesday the 18th of September 2-3.30pm (location to be confirmed).
The University has created Bournemouth Researcher/Academic Development-BRAD. BRAD is a tailor designed research development framework with supporting development sessions, for BU’s Early Career Researchers (ECR’s). The aims and objectives of BRAD are aligned to the Universities Strategic Plan 2012-2018, our Visions & Values-BU 2018, and Vitae’s researcher development framework. BU is providing professional and personal development sessions and online courses throughout the next academic year 2013-2014, which are all free to attend. The development sessions will cover a range of topics, from SPSS, NVivo, personal effectiveness, research management and publishing in journals and books.
Please email firstname.lastname@example.org to confirm your attendance to the Introduction to BRAD Session, and to identify yourself as an Early Career Researcher, by the end of this week.
Where: Kimmeridge House
When : Thursday 18 April, 12pm – 5.30pm
Fusion is at the heart of BU and over the last 12 months a range of funds and activities have been undertaken to help drive Fusion through our university.
The Fusion in Action half day conference on April 18 showcases the best examples of Fusion in Action from around the university.
The schedule of the day can be seen below but is subject to changes:
||Arrival, networking and lunch with the opportunity to look at the posters and exhibitions
||Introduction from Tim McIntyre-Bhatty on Fusion and the benefits of BU’s investment in Fusion during 2012-13
||Presentation from Anthea Innes about the BU Dementia Institute and activities undertaken during 2012-13 in support of Fusion
||Presentation from Genoveva Esteban on her funding from the Fusion Investment Fund
||Presentation from Alexander Hall who has benefited from the Global Horizons Fund
||Presentation from a PG researcher Marketa Zezulkova who has benefited from the PGR Development Fund
||Afternoon break with the opportunity to look at the posters and exhibitions
||Student, supervisor and external sponsor
||Presentation from Sheetal Sharma on her match funded studentships (presenters to include the student, supervisor and external sponsor)
||Presentation from Zulfiqar Khan who has led one of the international projects funded by the FIF
||Panel Q&A session with representatives from all presentations to be chaired by Matthew BennettThis should open with a brief discussion of the key points raised from each of the previous presentations with an emphasis on linking to future funding ideas, followed by Q&A from the audience
||Closing presentation by Tim McIntyre-Bhatty to sum up key messages and promote forthcoming Fusion opportunities
||Wine and nibbles with a final opportunity to look at the posters and exhibitions
There will also be posters showcasing various Fusion projects for you to view during the conference and Fusion Investment Surgery drop in sessions where you can discuss a potential application with a member of the Panel.
This is a great opportunity to find out how Fusion is in action throughout BU and also learn more as to how you can get involved and secure funding.
Bookings are essential and can be done via the Staff Development Webpage.
The Department of Human Resources and Organisational Behaviour in The Business School held a successful Research Showcase for members of the CIPD (the professional body for HR practitioners) on Wednesday 13th March. The event focused on highlighting to the wider business community the research and knowledge exchange work of the HR/OB team.
The event included a networking buffet, poster presentations showcasing the areas of identity at work (Dr Anne Benmore), leadership practice (Dr Lois Farquharson), false performance (Dr Gbola Gbadamosi), HR and ethics (Dr Louise Preget), health and wellbeing management (Dr Davide Secchi), cross-cultural HRM and diversity (Dr Huiping Xian) and two interactive presentation/discussion sessions covering ‘docility’ in hiring practices (Davide Secchi) and High involvement HR practices and work attitudes (Hong Bui).
The event was ably chaired by Dr Fabian Homberg. In addition, the opportunity was taken to launch the CIPD Approved MSc Professional Development (HRM) course which begins at the EBC in September 2013 (link: BU Link to MSc PD (HRM) Course details). Thanks is extended to all those who contributed to the event and attended the event. We look forward to delivering more research events in the future.
As part of the Fusion in Action conference on Thursday 18 April, the Fusion Investment Surgery drop-in sessions will provide an excellent opportunity to talk about your potential applications to the Fusion Investment Fund (FIF). The FIF scheme reopens in April/May with an application deadline of 3 June, so why not take the opportunity to discuss your ideas and get advice about eligibility and assessment criteria now, as well as gaining inspiration from the showcase of the best of Fusion in Action at BU over the last 12 months!
The conference features a range of engaging presenters and two of these will be discussing their successful FIF bids so it’s a fantastic opportunity to find out more from those with the knowledge.
The following committee members will be on-hand with advice about the different funding schemes and how to ensure your applications have the best possible chance of being successful:
Study Leave – Debbie Sadd
Staff Mobility & Networking – Feng Tian
Co-Creation and Co-Production – Hong Bui and Richard Scullion
Book now to attend the conference (via the Staff Development Webpage) and come along for this great opportunity to learn more about how you can get involved and secure funding for activities that matter to you!
Fusion in Action Conference:
On Thursday 18 April, Kimmeridge House
Begins at 12pm with a networking lunch
Ends at 5pm with wine and nibbles
Presentations, posters, drop-in sessions and a Q&A Panel
Hosted by Deputy Vice-Chancellor Tim McIntyre-Bhatty and Chief Operating Officer Jim Andrews
Bookings are essential
The Centre for Entrepreneurship is delighted to invite you to a series of FREE digital marketing related seminars presented by Adido, one of the South’s fastest growing digital agencies.
Please see below for further details – we hope you can join us!
The Digital Trends of 2013 – Monday 11th March 2013
What will businesses need to know about to get ahead in digital in 2013? This seminar will cover the most important areas to invest in to make sure your business maximises the opportunities available.
Maximising Mobile – Thursday 18th April 2013
Mobile internet traffic set to overtake desktop at the end of this year and more mobile devices are being sold every day. As mobile devices become even more pervasive in our day to day lives the opportunities engage with audiences increases dramatically.
SEO in 2013 – Thursday 27th June 2013
Of all the digital marketing channels used by marketers, none has changed more than SEO in the last few years. This seminar will highlight some of the major issues facing the industry along with how to get ahead of your competition in 2013.
To find out more or to book your place please visit www.bucfe.com/events
IHPRC at EBC - Scene for first EPRHN meeting
A proposal to develop an innovative Europe-wide network of researchers in the history of public relations field has been supported by the Fusion Investment Fund (FIF).
The European Public Relations History Network (EPRHN) was formed in mid-2012 by Prof Tom Watson and backed by EUPRERA (European Public Relations Education & Research Association) as a priority project for the next three years. It was set up to identify archives and resources, undertake collaborative research, and prepare bids to European research bodies and PR industry organisations.
The field of public relations history has been developed at BU over the past four years, mainly through the establishment of the International History of Public Relations Conference (IHPRC).
Prof Watson said: “there has been increasing interest in the conference and PR historical research in Europe over the past 3-4 years but it has largely focused on national histories, personalities or phenomena. Collaborative research, across national boundaries, has yet to emerge. There is little shared knowledge of archival resources, where they exist or can be created.”
So far, 35 academics and practitioners from 12 countries have shown their interest in EPRHN. Its first publication, a catalogue of archives and resources in seven countries has just been published. A EPRHN planning meeting will be held at BU after IHPRC in June.
Within The Media School, the network will also help develop European aspects of the Centre for Media History (CMH). CMH is already developing relationships with universities in Sweden and northern Germany. CMH and EPRHN will, it is hoped, foster the recruitment of PGR students interested in media and communication historical research.
The Fusion funding will allow EPRHN to hold a planning event at BU after IHPRC in late June and for Prof Watson and Dr Tasos Theofilou, who is working with him on both PR history projects, to attend EUPRERA’s annual conference in Barcelona in October. At EUPRERA, they will hold the network’s first formal meeting and workshop. [Photos by Minna-Liisa Nurmilaasko, PROCOM Finland].
It is the first of this year’s film nights which will be held regularly as part of the Graduates School’s social events calendar for Postgraduate Research students.
On WEDNESDAY 30 JANUARY at 6pm the 1998 comedy hit ‘Rushmore’ will be screened in KG03.
For more details about the film please visit http://www.filmbank.co.uk/film_details.asp?id=55395
NUMBERS ARE RESTRICTED so if you’d like to come along please email email@example.com by midnight on Thursday 25 January
We hope to see you there!
The International Conference on Events: Making Waves ICE2013
This e-poster conference is a great opportunity for PhD and Master Students to present their research to scholars and practitioners at The International Conference on Events (ICE2013) and 10th AEME Forum taking place 3-5 July at Bournemouth University.
Please submit your proposals under one of the following themes:
- Making waves – transformational power; mega & major events; social media & technology; employment & careers; ISO20121
- Riding the waves – Experiential events, learning & research; hyper real experiences; festivity; rituals & rules
- Challenging the waves – policy & practice; creativity & design; discourses & narrative; imagination & dreamscapes
- Working the waves – Business Events; professionalisation; the revised purple guide; security; knowledge transfer; imagery, symbols & semiotics
- Create a new wave by proposing original ideas or concepts not covered above.
Key Note Speakers
- Professor Don Getz, Professor Emeritus and Adjunct Professor in the Haskayne School of Business, University of Calgary, Canada.
- Professor Leo Jago, Chief Economist for Tourism and General Manager of Tourism Research Australia.
- Professor Stephen Page, Professor in the School of Tourism, Bournemouth University.
- Mr Jon Weaver, Marketing and Events Manager for Bournemouth Borough Council.
The E-poster submission deadline has been extended until: Thursday 31 January 2013
For more details see the Making Waves ICE 2013 website.
BU colleagues may be interested in this half-day conference organised by the Media School on Friday 25 January 2013, at which a panel of leading experts and commentators will examine the future of social cohesion in Britain. This event is supported by the University’s public engagement programme, and is linked to the development of a research agenda focussing on political extremism. It will address key questions including: What are the main lessons to date of our experiences of ‘multiculturalism’? Where do the major fault lines in British society now lie? Can an inclusive public sphere be created in the age of social media? This afternoon of leading-edge ideas, debate and research will be of value to anyone with a professional, academic or citizenly interest in community relations, cultural difference and social conflict in Britain.
The speakers will be:
David Aaronovitch of The Times
Jamie Bartlett of Demos
Professor Ted Cantle CBE of the iCoCo Foundation
Professor Ann Phoenix of the Institute of Education
Jasvinder Sanghera of KarmaNirvana
Stephen Jukes, Dean of the Media School at Bournemouth University, will be in the chair.
The conference will be held in the University’s Executive Business Centre, a short walk from Bournemouth train station. The conference doors will open with tea and coffee at 12.30 p.m., and the final session will close at 5.30 p.m. There is no fee but registration is essential. To register, go to http://buybu.bournemouth.ac.uk/Multiculturalism-and-after.aspx
(This link may have been inactive in a previous message but should now work.)
In just over a weeks time Alice Roberts with be visiting BU to speak on the importance of public engagement. You can register for this exciting event by following this link.
When: Thursday 6th December, 3.30pm – 6pm
Where: Kimmeridge House, Talbot Campus
Alice is a Professor of Public Engagement in Science for the University of Birmingham and will be giving a 30 minute talk on her views of the importance of public engagement. Following this unique opportunity you will have the chance to hear from academics responsible for some of the best examples of public engagement from BU, including Paola Palma’s work with Marine Activity Days, and a chance to view a taster of the work being done by the Seen but Seldom Heard project. There will be further opportunities in our interactive exhibition space to see more of the fascinating work being done at BU. See the exciting activities run by the AimHigher team with local schools to encourage students to go to university who may never have thought they’d be able to. Colleagues from AECC will also be present talking about the work they do with their research as well as their work with Cafe Scientifique, a monthly event run in Cafe Boscanova, Boscombe, that brings science and technology to the general public. Register now to see all this and much much more! This is a one off event and not to be missed!
3.30pm: Opportunity to explore our interactive exhibition space
4.00pm: Alice Roberts talks on the importance of Public Engagement
4.30pm: BU academics share their experiences of engagement
5.00pm: Enjoy drinks and further opportunity to explore our interactive exhibition
Michele Board and Patricia Mc Parland represented BUDI as keynote speakers at the recent Brendoncare annual event. Brendoncare is a large charity in the south of England dedicated to improving the quality of life for older people. They currently have 10 care centres across the South of England including their first total care living centre. More recently they have decided to prioritise dementia care and this was the focus of the 2012 annual event.
After a joint presentation on BUDI’s aims and recent work, Patricia presented a paper on how the general public understands and responds to dementia, while Michele presented a paper on the meaning of home and the implications of this for people with dementia. The feedback from Brendoncare is that the presentations were both stimulating and challenging. There was a great deal of interest in both BUDI and the specific pieces of work.
BUDI are currently working with Brendoncare on the development of a shared care facility for people with dementia and a KTP associate post has just been advertised for a Dementia Care Analyst. The successful person will work to lead and embed within the company an understanding of the critical dimensions required for creating a ‘Shared Care’ dementia complex.
If you think you can explain a concept in science, mathematics or engineering in just three minutes, enter a Famelab competition near you!
- You could win a place on their expenses paid master class to develop your public engagement skills
- Previous contestants have gone on to travel the globe, inspire school children and feature on radio and TV
- £1000 prize money + £750 to spend on a public engagement activity
For full details, including competition closing dates and terms and conditions of entry, visit the Famelab website and view the FameLab Science Poster
This masterclass has been designed to suit professionals, academics and postgraduate students who are looking for an introduction to systematic review methods.
About systematic review
Systematic review is a specific research method whereby a structured and rigorous approach is used to provide a critcal synthesis of the available literature on a particular topic.
About the course
Date: 8 – 9 November 2012
Location: BU Executive Business Centre, Holdenhurst Road, Lansdowne Campus
This masterclass will be led by Professor Edwin Van Teijlingen and Professor Vanora Hundley, who both have extensive experience in conducting systematic reviews. You will examine the rationale for systematic reviews of both qualitative and quantitative data, and explore the various elements of a systematic review; selecting electronic databases, literature searching, data extraction, data synthesis, interpretation and reporting.
There will be a mixture of seminars & discussions, Q&A sessions and group activities focusing on:
- Designing a review protocol
- Formulating a question
- Identifying & selecting relevant studies
- Systematic data extraction and collection
- Synthesis and analysis of the data
- Reporting systematic reviews.
The fee of £200 (£125 for postgraduate students with further reductions for BU staff and students) includes the full two days, with the course facilitators, all refreshments and course materials. Places are limited and allocated on a first come, first served basis. Please book online by 2 November.
This masterclass can also be taken as a stand-alone Master’s level unit of accredited study – contact
Dr Caroline Ellis-Hill for more information.
Find out more and book your place >>