Tagged / media

Consumer behaviour in virtual worlds

A prestigious journal has awarded two Bournemouth University (BU) academics the ‘Best Paper’ accolade for their work in the largely unstudied domain of consumer behaviour in digital virtual spaces, including video games, virtual communities and the web.

‘Concepts and practices of digital virtual consumption’, by BU’s Dr Janice Denegri-Knottand Dr Mike Molesworth, was among the most downloaded work published by Consumption Markets and Culture last year.

The paper examines digital virtual consumption (such as owning luxury cars in a video game), the relationship it has within the real material world and the appeal of consumption that is deprived of a material, physically tangible form.

Flying planes in a computer gameDenegri-Knott and Molesworth think of consumption on spaces like eBay, Amazon and World of Warcraft as somewhere between the consumers’ imagination and material consumption, and believe it is charged with transformative potential for its users.

Consumers can fulfil all sorts of daydreams, such as finding a designer dress on eBay, or performing the fantasy of being a powerful wizard. They don’t just look and ask ‘what might it be like’, but may ‘try on’ being an entrepreneur, someone with wealth, a collector, a trader, an advertiser, a criminal, a hero, a warrior, or many other ways of being.

Their roles are enhanced as the scripts available to them expand and can be tested within relatively small timescales. The digital virtual individual may be an avid collector one year, a warrior hero the next, and a successful entrepreneur the year after that. The video game player may be a successful criminal one week and a racing driver the next.

Denegri-Knott and Molesworth believe more emphasis is needed on the relationship between the virtual realm and the real-world and, as digital virtual consumption is largely unstudied, they propose an integrative view for further research.

“The paper was written in the spirit of mapping out potential avenues for research, and also to give us some kind of conceptual frame to make sense of consumption in emerging digital virtual spaces,” said Dr Denegri-Knott.  “We now have a body of work that looks at the way in which users consume through eBay, from which we have been able to draw some insights on the acceleration of consumer desire and the problems this creates. We now would like to develop the theme of transformative potential in digital virtual consumption; that is to see how consumers make sense of their experiences and how they integrate these into their everyday lives.”

The pair are also now researching the experience of owning digital virtual goods, in particular the ways in which consumers become attached to certain goods, and how they maintain their preferential stature.

Dr Denegri-Knott concluded: “We were both delighted and surprised to hear that our paper was so well received by the readers of the journal and by the judging panel.  This is a real achievement for the Emerging Consumer Cultures Group (ECCG).”

Funding with a Media Flavour – UK

At a recent Media School meeting attendees asked us to outline some of the common funders, so here is a general overview of those funders with a Media flavour both domestic and further a field.  Part One concentrates on the key UK funders and in the next few days we’ll post information on potential EU funders and schemes.

 

Research Councils

The two primary research councils for media-focused research are the Arts & Humanities Research Council (AHRC) and the Economic & Social Research Council (ESRC) which are responsible for funding the vast majority of arts and humanities in the UK. The success rates for the AHRC are the highest of all RC’s (see the recent blog article) and it offers standard grants,  networking grants, collaborative doctoral awards and early career research grants.

The RCs also focus on particular initiatives to address issues of intellectual and wider cultural, social or economic urgency, these schemes tend to have higher success rates than the standard grants so are always worth consideration. Information on AHRC initiatives can be found here.

An overview  – AHRC Early Career Research Grants:

Early Career Research Grants are intended to assist new researchers at the start of their careers in gaining experience of managing and leading research projects. They look to support well-defined research projects enabling individual researchers to collaborate with, and bring benefits to, other individuals and organisations through the conduct of research.

They also enjoy higher success rates than standard grants, there are no set submission dates, projects can last up to 60 months and should cost between £20,000 and £200,000 fEC.

To be eligible as an early career researcher you must be within eight years of the award of your PhD or equivalent professional training or within six years of your first academic appointment.

Further information on all opportunities can be found here – AHRC ESRCs

British Academy

The British Academy supports excellent ideas, individuals and intellectual resources in the humanities and social sciences.  In particular, the Academy enables UK researchers to work with scholars and resources in other countries, sustain a British research presence in various parts of the world and help to attract overseas scholars to the UK.

An overview  – International Partnership and Mobility Scheme:

Aims to support the development of partnerships between the UK and other areas of the world where research excellence would be strengthened by new, innovative initiatives and links. Awards are for research partnerships between scholars in the UK and scholars in Africa, Latin America and the Caribbean, Middle East, South Asia, or East Asia.

Partnerships might include a range of related activities, and mobility should form an integral part of proposals. Workshops and seminars should form an integral part of the programme. The main purpose of the funding is to cover travel and maintenance costs, although costs related to other eligible activities will be considered. Partnerships including a training element and involving scholars in the early stages in their career will be looked on favourably.

Grants are offered up to a maximum of £10,000 per year for a period of one year or three years. The submission deadline is 8th February 2012.

Further information can be found here – British Academy International Partnerships

In addition to these big UK funders, there are also some smaller more focused funders which may appeal to the interests of specific research groups within the school. For instance conference grants offered by the The Modern Humanities Research Association (MHRA) could be of interest to the Narrative Research Group – information can be found here MHRA.

 

MEDIA 2007 Call for Proposals: Promotion and Access to Markets

The EC has launched a call for proposals for the promotion and access to markets under the Media 2007 Programme.

The objectives include:

  • facilitating and encouraging the promotion and movement of European audiovisual and cinema works at trade shows, fairs and audiovisual festivals in Europe and around the globe, insofar as such events may play an important role in the promotion of European works and the networking of professionals, and
  • encouraging the networking of European operators, by supporting joint activities on the European and international markets by national public or private promotion bodies.

The deadline for sending in applications is: 22 December 2011 for activities starting between 1 June 2012 and up to 31 December 2012. The guidelines of the call for proposals, as well as the application forms, are available from the European Commission’s website.

EC Media- related i2i Audiovisual funding available

The EC has launched a call for proposals for the development, distribution, promotion and training of i2i audiovisual under the Media 2007 Programme.

The objective of this support is to facilitate independent European production companies’ access to funding from credit and financial institutions, by co-financing part of the costs of:

  • insurance for audiovisual productions: Module 1 — Support the ‘Insurance’ item in a production budget,
  • completion guarantee for the production of an audiovisual work: Module 2 — Support for the item ‘Completion Guarantee’ in a production budget, and
  • credit financing for the production of a work: Module 3 — Support for the item ‘Financial Costs’ in a production budget.

Applications for this call for proposals must be submitted at the latest by:

  • 6 January 2012, for projects with an earliest start date 1 July 2011,
  • 6 June 2012, for projects with an earliest start date 1 December 2011

The guidelines and application forms of this call for proposals may be found on the European Commission’s website.

 

 

Media related EU Funding available

Development of Production Projects (including animation, creative documentaries and drama): One of the objectives of the programme is to promote, by providing financial support, the development of production projects intended for European and international markets presented by independent European production companies in the following categories: animation, creative documentary and drama. Deadlines are 25.11.11 and 13.04.12.

Development of Online and Offline Interactive Works: One of the objectives of the programme is to promote, by providing financial support, the development of production projects intended for European and international markets presented by independent European production companies. Deadlines are 25.11.11 and 13.04.12

Humanities focused EU Programmes offering support

There are 14 main Programmes offering support for collaboration related to Higher Education; all which have calls attached to them. These are:

Civil Justice: To improve contacts, exchange of information and networking between legal, judicial and administrative authorities and the legal professions. There is some scope to support judicial training.

Competitiveness & Innovation: To enhance competitiveness and innovation capacity in the EU, to advance the knowledge society and to ensure secure, sustainable energy for Europe.  3 Sub-programmes i) Entrepreneurship and Innovation Programme (EIP) ii) ICT Policy Support Programme (ICT-PSP) iii) Intelligent Energy Europe (IEE).

Criminal Justice: To promote judicial cooperation; compatibility in rules applicable in the Member States; improve contacts and exchange of information and best practices and improve mutual trust with a view to ensuring protection of rights of victims and of the accused.

Culture: To enhance the cultural area shared by Europeans, which is based on a common cultural heritage, through the development of cooperation activities among cultural operators, with a view to encouraging the emergence of European citizenship.

DAPHNE:To prevent and combat violence against children, young people and women and to protect victims and groups at risk.

Drug Prevention & Information: To prevent and reduce drug use, dependence and drug related harms; contribute to the improvement of information on the effects of drug use; support the implementation of the EU Drugs Strategy

EU – Canada Transatlantic Partnerships: To promote mutual understanding between the peoples of Canada and the EU including broader knowledge of their languages, cultures and institutions and to improve the quality of human resources in Canada and the EU by facilitating the acquisition of skills required to meet the challenges of the global knowledge-based economy.

Fundamental Rights & Citizenship: To promote the development of a European Society based on respect for fundamental rights; strengthen civil society; to fight against racism, xenophobia, and anti-semitism and to promote legal, judicial and administrative authorities and the legal professions, including support of judicial training.

Health: To improve citizens’ health and security; promote health, including the reduction of health inequalities and generate and disseminate health information and knowledge.

LIFE+: To contribute to the implementation, updating and development of EU environmental policy and legislation by co-financing pilot or demonstration projects with European added value.

Media: Focuses on activities before and after production in the audiovisual sector, offering support for training, project development, distribution and promotion. The Programme will also fund measures aimed at supporting digitisation and the changes it is making to the sector.

Prevention of & Fight Against Crime: As part of the general programme ‘Security and Safeguarding Liberties’ this Programme contributes to a high level of security for citizens by preventing and combating terrorism and crime, organised or otherwise.

Progress: Designed to work alongside ESF it supports the EU’s efforts to deliver growth and more jobs whilst fighting poverty and social exclusion.

Youth in Action: To promote young people’s active citizenship in general and their European citizenship in particular; to develop solidarity and promote tolerance among young people; to foster mutual understanding between young people in different countries; to contribute to developing the quality of support systems for youth activities and the capabilities of civil society organisations in the youth sector and to promote European cooperation in the youth sector.

EU funding relevant to Health and Media

National Institute on Alcohol Abuse and Alcoholism – Economic Research on Incentives for Efficient use of Preventive Services: This R01 funding opportunity announcement solicits applications for economic research on the role of incentive arrangements in promoting efficient use of preventive services and interventions, specifically considering both costs and health outcomes. NIH intends to commit approximately $1.6 million in fiscal year 2012 to fund approximately four awards. Application budgets are not limited, but need to reflect actual needs of the proposed project for the maximum project period of five years. Deadline 15.11.11

Healthy Ageing: Funding is available for innovative policies to support healthy, active and dignified ageing and raise the effectiveness and efficiency of spending on social, health and long-term care services and benefits. Deadline 26.09.11

ESF-LiU Travel Grants for Conference on Images & Visualisation – Imaging Technology, Truth and Trust: The conference, to be held from 17 to 21 September 2012 in Scandic Linköping Vast, Sweden, will bring together experts from across the natural and social science with curators, artists, producers and users of images based on advanced visual engineering, in order to explore challenges at the interface between science and visual art. Grants are available to cover conference fees and possible part travel costs for students and early stage researchers. Deadline 06.06.12

Culture Programme: The Culture Programme has been established to enhance the cultural area shared by Europeans, which is based on a common cultural heritage, through the development of cooperation activities among cultural operators from eligible countries, with a view to encouraging the emergence of European citizenship. The Programme is aimed at three specific objectives: promotion of the trans-national mobility of people working in the cultural sector; support for the trans-national circulation of cultural and artistic works and products; and promotion of inter-cultural dialogue. The Programme has a flexible, interdisciplinary approach and is focused on the needs expressed by cultural operators during the public consultations leading up to its design. Deadlines are: 15.09.11, 05.10.11, 16.11.11, 03.02.12, 03.05.12

Hot off the press this week – 4 new EU calls for proposals and tenders!

Calls for Proposals
Information, Training & Assistance Centres in Latin America: Proposals should ensure the visibility of European satellite navigation activities, monitor local satellite navigation initiatives and support the EU satellite navigation industry through support of information, training and assistance centres and activities, in Latin America. Deadline 15.09.11

Youth Support Systems: This call for proposals aims at supporting partnerships with regions, municipalities, civil society actors and bodies active in corporate social responsibility in order to develop over the long-term projects which combine various measures of the ‘Youth in Action’ programme. This mechanism aims at encouraging synergies and cooperation between the European Commission — via the Education, Audiovisual and Culture Executive Agency — and the different actors working in the field of youth by pooling resources and practices with a view to maximising the impact of the programme and to reaching out to a higher number of beneficiaries. Deadline 03.11.11

Calls for Tenders
Stimulating Innovation for EU Enterprises through ICT: The objective of this action is to assess the policy context, concept, implementation, results and economic impact of the EU policy initiative eBSN (eBusiness support network for SMEs), focusing in particular on the initiative on ‘Stimulating innovation for European enterprises through smart use of ICT’, encompassing a series of industry-specific demonstration actions to stimulate innovation among European SMEs through smart use of ICTs. Deadline 06.10.11

Guidance for Active Age Management – Supporting Longer Working Lives of Older Workers: The aim of this Europe-wide study is to investigate how lifelong guidance is embedded in the European Union and national policies and strategies on active ageing as well as in employer’s age management strategies supporting older workers’ (55+) lifelong learning and skills development, and within this context to what extent various guidance services available to this target group in real terms address the issue of staying longer in employment (instead of making an early exit from working life). Deadline 26.09.11

Research by Prof Colin Pritchard featured in The Guardian

Prof Colin Pritchard’s study comparing the effectiveness of the NHS with health services in 16 other western countries is published in the Journal of the Royal Society of Medicine, and was featured in The Guardian today. You can read the full story on The Guardian website  – ‘NHS among developed world’s most efficient health systems, says study’

The research also features on a number of websites, most notably:

Politics.co.uk website – http://www.politics.co.uk/news/2011/08/08/surprise-report-nhs-most-efficient-healthcare

GP Online website – http://www.gponline.com/News/article/1083812/nhs-among-cost-effective-health-systems-world/

UTV (Ulster – Northern Ireland) – http://www.u.tv/News/NHS-among-developed-worlds-most-efficient-health-systems-says-study/5901a770-528c-405b-b7ae-ac9ce576f07a

You can access the full-text of Colin’s paper here: http://shortreports.rsmjournals.com/content/2/7/60.full.pdf

BU academics in the media

In the last few days, BU academics have achieved a series of major results by having their expertise featured in key national media outlets.

This includes stories in:

  • The Sunday Telegraph (31 July) – featuring Professor Rudy Gozlan in the School of Applied Sciences commenting on the decline of the world’s river fish at the recent  annual conference of the Fisheries Society of the British Isles hosted by BU; 
  • Broadcast* (29 July) – a thought leadership article by Jon Wardle in the Media School which calls for improved media education in light of the recent phone-hacking scandal;
  • The Times* (29 July) – a thought leadership article by Professor Edwin van Teijlingen in the School of Health and Social Care on the role of GPs in the provision of maternity care;
  • The Guardian (28 July) – a thought leadership article by Dr Heather Hartwell in the School of Tourism on link between tourism strategies and health and well-being.

 * – subscriptions are required to view these articles online. If you are a BU staff member and would like to receive a hard copy please email: press@bournemouth.ac.uk

Great events to launch the Digital Hub

We had two great events this week both hosted by the Digital Hub at Bournemouth University. The Digital Day on the 19th July took place at Kimmeridge House on Talbot Campus and the Digital Dinner at the Chewton Glen.

Both events were attended by the Vice Chancellor of the University, Professor John Vinney and by a range of businesses – large and small who had come to hear how Bournemouth University’s Digital Hub could provide them with knowledge and expertise to help them take advantage of the opportunities presented by the creative and digital economy.

There was a wide range of expertise on display – all of which you can find out more about on the Digital Hub website.

Delegates also had the pleasure of hearing an inspirational keynote speaker, Tiffany St James who, among a staggering array of roles, has advised the UK government on its social media and runs a series of workshops for The Guardian on digital media. Tiffany’s slides are available for download on this site. The event trended on Twitter (London) for 30 minutes #BUdigihub – testimony to the interest online and the live Twitter feed at the event.

links for 2011-07-14

EU audiovisual funding available

The 2012 Media Mundus call for proposals has been launched. The aims of the programme are to increase the competitiveness of the European audiovisual industry, to enable Europe to play its cultural and political role in the world more effectively and to increase consumer choice and cultural diversity.
The programme will seek to improve access to third-country markets and to build trust and long-term working relationships. The MEDIA Mundus programme supports cooperation projects between European professionals and professionals from third countries, to the mutual benefit of the European audiovisual sector and the one of third countries.
Deadline: 23 September 2011

AHRC to hold four broadcast media training events in July and September 2011

Following on from the recent AHRC/Radio 3 New Generation Thinkers pilot scheme and the over-subscribed AHRC Broadcast Media workshops , the AHRC will be running four further broadcast media training events across the UK in July and September 2011.

These events will allow early career researchers in the arts and humanities to benefit from a day of radio/broadcast training.  

Each workshop will be led by at least three production and editorial staff from national broadcasters, including Radio Five.

Each day-long workshop will consist of:

· an introduction to programme-making;

· what you need to do to become the expert that programme producers will value;

· best practice tips based on experiences of academics already successful in broadcast media;

· developing and pitching your programme idea based on your research

· one to one sessions with a broadcaster for those who want detailed feedback on their programme idea.

With each workshop having only forty spaces available we will be allocating those spaces to the first forty people to email applying for a space. The four workshops will take place as follows:

1 – London July 8th

2 – Northumbria University July 11th

3 – London September 16th

4 – Manchester Metropolitan University September 19th

To apply to attend one of these workshops you need to email Jake Gilmore (j.gilmore@ahrc.ac.uk) and put your preferred venue and date in the subject line e.g. London July 8th.

Lecture Series – Reminder “Saving the Sound – Spreading the Word”

A reminder that Professor Sean Street will be holding a lecture “Saving the Sound – Spreading the Word” on Wednesday 8 June with registration from 5 pm at the EBC.

Despite the fact that the recording of sound and image is a relatively young science, the capacity and potential for electronic media to act as both chronicle and witness to our lives is enormous. The Centre for Broadcasting History Research in the Media School at Bournemouth University, has been working to save, preserve and digitise archives in a wide variety of forms, as well acquiring  paper collections relating to media regulation and history, for more than 10 years. In this lecture I want to argue that these are the new historical documents of our time, as important in their own way as the precious texts and artefacts preserved in our national archives, museums and libraries.

 There remains however in some cases the issue of making these valuable collections more widely available; matters relating to intellectual property rights restrict how much and how widely we can ‘spread the word’. There will come a time when such access is easier than it is today; in the meantime, it is important that we concentrate on preservation, and continue to enhance our teaching and learning as much as possible with these precious recordings. It is our responsibility as custodians on behalf of future generations, to ensure that the voice of the yesterday and today is saved securely, in order that it can provide a vital witness for tomorrow’s educational experience at every level.

Further details can also be found on the Research Blog’s Upcoming Events and the University’s Lecture Series Webpage