Category / Leisure, Recreation & Tourism

BU Research on Event Evaluation featured at the Meeting and Events Australia National Conference

Dr Nicole Ferdinand, Senior Academic in the Department of Events and Leisure recently presented at a three-day conference (April 30th – May 2nd 2017) at the International Convention Centre in Sydney hosted by Meeting and Events Australia (MEA). She was one of twelve plenary speakers who were part of the association’s national conference which featured the theme “Reboot” as delegates were treated to a number of presentations and workshops which were geared towards pushing the boundaries and challenging delegates to open their minds to the possibilities to improve the delivery of events. The conference celebrated its 40th year this year and is considered Australia’s “ultimate conference” for the events industry.

MEA Conference Opening Ceremony Featuring Australian Dance Troupe

Dr Ferdinand’s plenary session was entitled 360 Degree Post-event Evaluation and featured cutting-edge research developed with fellow BU researcher Dr Nigel Williams on using social media data in evaluating events.

Dr Nicole Ferdinand on the main stage at the MEA National Conference

She followed her plenary session with a hands-on workshop. Feedback from both sessions was extremely positive as event evaluation is considered crucial for event success.

“Hands-on” Post-event Evaluation Workshop Led by Dr Nicole Ferdinand

For more information on the conference and the other speakers featured at the event, have a look at the conference website.

What is FoMO and how do you deal with it?

Students and staff attended 14:Live in the Student Centre, on Tuesday afternoon to hear from Dr Miguel Moital about FoMO.

FoMO is a fairly new area of research which looks into the psychology behind the ‘Fear of Missing Out’.

With the upcoming festival season, the session looked at FoMO in relation to festivals and marketing tactics used to convince consumers to attend.

Much of the research has been conducted by events management undergraduate students Ellie Taylor and Helena Jarman who previously worked on the topic as part of their dissertation.

Ellie was the pioneer conducting the first dissertation on the topic, whilst Helena worked with Dr Miguel Moital during June-July 2016 as a Student Research Assistant. Helena collated and organised material around FoMO in events leading up to the organisation of a workshop for local event professionals. The students created and provided a large amount of material for 14:Live.

The fear of missing out is a psychological fear that comes from a heightened sensation that everyone but us appears to be having more fun. Social media can often make us feel as though we’re missing out on socially driven events and experiences, because of posts from friends, family or even strangers.

FoMO appeals are often used by marketers to sell an event or product to consumers. Marketers often use specific communication tactics which play on someone’s emotions. This can include using ‘highlights videos’ and using techniques such as ‘75%’ sold out. This then encourages you to book early or attend at the risk of ‘missing out’ on the event.

Dr Moital commented “We looked at the types of emotions felt when experiencing FoMO, what it is people miss out on, how people may behave when they feel FOMO, the types of communication tactics that can be used when designing FoMO event marketing appeals, and what strategies can individuals reduce the levels of FOMO,”

“The session was very interactive and it was great to see a mix of colleagues from faculties and professional services, as well as a number of very engaged students.”

If you’d like to hear more about FoMO please contact Dr Miguel Moital.

14:Live is monthly lunchtime session, that discusses the different areas of research being undertaken here at BU. If you’d like to hear more about 14:Live please contact Hannah Jones.

Innovation in sport: breaking through the white-water

Shelley3-1100x500It’s British Science Week 2017 and to celebrate we’re sharing some of our science research stories, to highlight some of the fantastic research taking place here at BU. Today we’re looking how we’re breaking down the barriers in kayaking for women.Kayaking originated as a method of hunting on rough seas for Arctic Inuit tribes. It was later popularised in the UK by Scottish sportsman John MacGregor, known as Rob Roy, who wrote about his many voyages in a canoe more than 150 years ago, before his death in Bournemouth in 1892.The sport has, ever since, exhibited a more male-dominated history, with only 18% of UK kayakers being female in 2013, according to figures from Sport England.An early career researcher at BU is researching the design of kayaks, focussing on understanding how anthropometric enhancements, such as seating height within the craft, can affect the performance and paddling efficiency of white-water kayaks for women. Shelley Ellis, an academic and Lecturer in Biomechanics and Performance Analysis, became interested in the subject as she saw the challenges facing women in kayaking first-hand.

“My research looks specifically at kayak sitting height – it’s about trying to identify whether adapting sitting height in a white-water kayak can make our paddle strokes more efficient. It’s really borne out of my personal background as a kayaker and the challenges I’ve faced,” explains Shelley.

Having been around the kayaking community for some time, Shelley had heard many coaches suggest that seating height should be raised in order to improve performance, but discovered that there was no follow-up guidance about how much to raise the seat by. It tends to be based on trial and error, rather than taking into account an athlete’s height, body shape and size.

“Because historically kayaks have been predominantly designed with male participants in mind and we can’t change that or make the kayak different at this point in time, we have to make what we have more accessible to all users,” says Shelley, “We already know that by altering sitting height it will effect a chain of contact points within the kayak, however we don’t know how high it has to be to improve efficiency overall.”

Women tend to have a shorter torso length and shorter arms, which gives them a smaller lever to paddle the boat through water. If the sitting height is changed, then this means women have a different torso height, enabling them to have better leverage when paddling.

“My research is all about making sport, in this instance kayaking, more accessible to female participants. The number of women taking part in kayaking is considerably lower than men, although the female population in kayaking is growing much faster than males.

“It’s really about breaking down those barriers on the basis that equipment wasn’t originally designed for women – sport should be accessible for everyone and can be with our scientific knowledge. If we’re able to say that based on height and arm span, for example, we are able to calculate an altered seat height to enable a kayaker to be more efficient, this can help them to progress to the next level of their sport.

“If you look back to the Olympic and Paralympic Games, there are many names of female athletes that come to mind, from Jessica Ennis-Hill and Laura Trott to Sarah Storey and Ellie Simmonds, these now well-known names are helping to change perceptions of what is and isn’t achievable. But these successes didn’t happen by accident – alongside incredible athletes, a lot of science and research has taken place and this has also helped to understand how equipment should be setup for each athlete.

With these role models, even more people are likely to get involved in sport. As all of kayaking’s history has come from a male background, what we now need is for manufacturers to catch up to the fact that it is becoming more popular for women.

“We’re very lucky in the way that we think at BU – we’ve got a lot of academics here who feel that research is important but are also keen to make it relevant and useful. We want to make sure that our research will be used by people and through engaging people with that process, we can ensure that it has a further reach in the long run.

“I’m supported by a local kayaking business, South Coast Canoes, who give me access to participants and a place to share my research directly with the kayaking population in the form of workshops and talks. It really motivates me to solve this ‘challenge’ that female kayakers face as there are people telling me that this research is important, and that they need the answers to move forward in the sport.”

This story featured in the 2017 Bournemouth Research Chronicle, which can be read in full here.

Interreg Opportunities

interregFollowing the successful visit by UK Interreg Territorial Facilitators to BU on 21st February 2017, please find out more about the current Interreg call, which is open from 1 March until 30 June 2017.

It is targeted at public authorities and non-profits

  • National, regional or local authorities
  • Other organisations in charge of defining and implementing regional policy instruments
  • Non-profits

Projects must focus on one of these topics

  • Research and innovation
  • SME competitiveness
  • Low-carbon economy
  • Environment and resource efficiency

Support is available on the call website, including instructional videos, partner search, online project self-assessment, project feedback before submission and a demo of the application form.

If BU academics are interested in applying for this call, please contact Emily Cieciura, RKEO’s Research Facilitator: EU & International

British Academy Visit – reserve your place now!

british_academy_logoThe British Academy is returning to BU on 8 March 2017.  This is an invaluable opportunity to find out more about the international and domestic funding available through the organisation.  For those of you who are not familiar with the British Academy, it is the UK’s leading independent body for the humanities and social sciences, promoting funding, knowledge exchange and providing independent advice within the humanities. 

The session will last just over  1 hour (13:00-14:15) and will comprise a presentation focusing on international and domestic funding opportunities along with an overview of the British Academy, followed by a Q&A session.

Representatives of the British Academy will be available to answer any individual queries not covered in the presentation or Q&A session, and members of the Research and Knowledge Exchange Office will be on hand should you wish to discuss BU’s processes for bidding to the organisation.

Places for this event can be reserved through Organisational Development here.

 

BU staff, students and alumni celebrate the launch of Events Management: An International Approach

Editors

Dr Paul Kitchin, Lecturer Sports Management, Ulster University and Dr Nicole Ferdinand, Senior Lecturer Events Management, Bournemouth University, Editors for Events Management: An International Approach

On January 25th 2017, Bournemouth University staff and students celebrated the launch of Events Management: An International Approach. The text brings together the work of 22 authors boasting 11 nationalities. At the launch event, which was hosted at King’s College London, leading Editor for the publication, Dr Nicole Ferdinand, Senior Lecturer in Events Management at Bournemouth University was joined by BU colleagues, current students and alumni as well as staff and students from a range of universities and other organisations – including Goldsmiths University, University of East Anglia, University of East London, University of West London, Set Square Staging Limited and Vodafone.

Ms Emelie Forsberg, Event Manager for British Private Equity and Venture Capital, Panel Member, Author and BU Alumnus

Ms Emelie Forsberg, Event Manager for British Private Equity and Venture Capital, Panel Member, Author and BU Alumnus

 

Mr Christian White (pictured left), BU alumnus and Youngest Author of Events Management: An International Approach

Mr Christian White (pictured left), BU Alumnus and Youngest Author of Events Management: An International Approach

 

The event started with an international networking reception in which attendees from 15 different countries were given the opportunity to meet individuals from a variety of cultural and also professional backgrounds. At the end of the reception two lucky attendees received free copies of the text.

Networking session in full swing

Networking session in full swing

Dr Paul Kitchin hosted the book launch, providing an overview of the text and facilitating the academic versus industry panel discussion which was the highlight of the evening’s proceedings.

Author panel members (from left to right) Academics: Professor Stephen Shaw, Emeritus Professor, York University, Dr Nicole Ferdinand, Senior Lecturer, Events Management and Dr Nigel Williams, Senior Lecturer Project Management both at Bournemouth University, Industry: Mr Bruce Johnson, Manging Director, Bruce Johnson Consultancy, Ms Emelie Forsberg, Event Manager, British Private Equity and Venture Capital and Mr Michael Chidzey, Marketing Director, Chillisauce Events

 Events Management: An International Approach is available for purchase from Amazon.co.uk:  https://goo.gl/c8rZ3O

 

 

Wanted! External Bid Writers

rkeo-dev-logo-banner

 

As part of the Research and Knowledge Exchange Development Framework, Bournemouth University is expanding its pool of external bid writing expertise, through a tendering process.

If you have worked with a good bid writer or, as an external subscriber to this blog, you have written successful research funding applications, please contactus in the Research & Knowledge Exchange Office

We are particularly interested in those who can provide short courses, one-to-one support, bid writing retreats, application review or a range of these and related activities.

Examples of key funders include:

  • British Academy
  • European Commission funds including Horizon 2020
  • Innovate UK
  • Leverhulme Trust
  • National Institutes of Health and other US Federal funders
  • Research Councils
  • Royal Society
  • Wellcome Trust
  • etc.

We look forward to hearing from you.

Reporting back from the BSA Auto/Biography Christmas Conference!

“I say tomato, You say tomato”. Is Autoethnography Auto/Biography by any other name?

Prior to our holiday break, Dr Judith Chapman and Dr Sarah Collard presented their research at the recent British Sociological Association (BSA) Auto/Biography Conference in London. This was a novel presentation, not limited to following a power point, but involving discussions with one other and the audience about the differences between the two research methods of autoethnography and auto/biography.

As they recently presented on this topic at the Centre for Qualitative Research lunchtime seminar, Judith and Sarah felt warmed up for the conversation and debates that occurred when presenting and discussing the topic in front of an audience of methodological experts within this area! After each shared their own experiences of conducting either authethnography or auto/biography, they opened it up to the audience to debate the merits of the two methods. An exciting and interesting dialogue with the audience ensued, with the ethical considerations of each method being fervently discussed, as well as the challenges of deciding what can be classified as autoethnography or auto/biography. There was no lull in the exchange of views and conference members applauded the informative and interactive element of our presentation.

After our presentation, we were able to forge links with others at the conference and were requested to share our work even more! It was very exciting to be so well received and have such a positive response to the presentation. However, there was no overall consensus and we agreed to differ on the syllabic emphasis of “tomato”!

New blog on Open Access publishing

authoraid-2016Some months ago Andy Nobes asked my colleague Prof. Padam Simkhada and I if we could write a blog about why we had so many papers in freely available online journals in Nepal.  Andy is the Programme Officer, Research Development & Support at INASP, which is an international development charity based in Oxford working with a global network of partners in Africa, Latin America and Asia.

We had a whole range of immediate answers to Andy’s question, including ones like: we both love Nepal; we are on the editorial board of a few journals that are part of the NepJOL group; and editors invite us to submit articles and/or editorials. Moreover, we feel reasons for Open Access publishing are very similar to our key reasons for working in a low-income country like Nepal. These principles are (a) conducting applied academic research in low-income countries for the greater good; (b) helping to build research-capacity; and (c) telling the world about our research through quality academic publications.  This week saw the publication of our blog ‘Publishing in journals of the NepJOL family’ on the AuthorAid website, click here to read the post.

Edwin van Teijlingen, Professor of Reproductive Health Research at Bournemouth University and Padam Simkhada, Professor of International Public Health at Liverpool John Moores University and BU Visiting Faculty.