Category / Publishing

New research on interactivity in advertising published by Dr. Chris Miles

Publishing

We are constantly told how enabling and empowering new interactive digital technologies are. How they free us to talk back to and build relationships with brands, allow us to organise ourselves as consumers, and stimulate marketers to find more relevant and less manipulative ways of communicating with us.  Yet, how true is this really?

A chapter written by Dr. Chris Miles and published in a new Routledge collection, Explorations in Critical Studies in Advertising, investigates the optimistic claims for interactive advertising as a liberating platform for dialogue and co-creation and concludes that they are largely rhetorical strategies designed to persuade decision-makers of the terrifying prospects of losing brand control to consumers. As Dr. Miles concludes, “powerful keywords such as ’empowerment’, ‘interactivity’, and ‘dialogue’ act as discursive grounds for a fearful rededication to the goal of control”. Carefully analysing the ways in which both academic researchers in advertising and practitioner pundits talk about interactive strategies, Dr. Miles found a curious mixture of ostensibly celebratory language alongside terms and comparisons designed to unnerve and threaten marketers and management. The result, argues Dr. Miles, is both an understanding and practice of interactivity which largely serve to consolidate advertising’s traditional control orientation.
Dr. Miles’ chapter is part of the collection Exploration in Critical Studies of Advertising, edited by James Hamilton, Robert Bodle and Ezequiel Korin, and published by Routledge. A full chapter list and outline can be found at the publishers’ site here (link: https://www.routledge.com/Explorations-in-Critical-Studies-of-Advertising/Hamilton-Bodle-Korin/p/book/9781138649521)​.
Dr. Chris Miles is a Senior Lecturer in Marketing & Communication in the Department of Corporate and Marketing Communication. He is a member of the PCCC Research Centre and Head of the BU Advertising Research Group. His research focuses on the discursive construction of marketing theory and practice, particularly as it relates to communication and control. His book, Interactive Marketing: Revolution or Rhetoric?, was published by Routledge in 2010. He is currently working on another monograph for Routledge exploring the relationship between marketing, rhetoric and magic.

Publish Open Access in Springer Journals for Free!

Guidance, open access, Publishing

Open-Access-logoBU has an agreement with Springer which enables its authors to publish articles open access in one of the Springer Open Choice journals at no additional cost.

There are hundreds of titles included in this agreement, some of which are – Hydrobiologia, European Journal of Nutrition, Annals of Biomedical Engineering, Climatic Change, Marine Biology and the Journal of Business Ethics. A full list of the journals included can be found here

To make sure that your article is covered by this new agreement, when your article has been accepted for publication, Springer will ask you to confirm the following:

  • My article has been accepted by an Open Choice eligible journal
  • I am the corresponding author (please use your institutional email address not your personal one)
  • I am affiliated with an eligible UK institution (select your institutions name)
  • My article matches one of these types: OriginalPaper, ReviewPaper, BriefCommunication or ContinuingEducation

Springer will then verify these details with us and then your article will be made available in open access with a CC BY licence.

Please note that 30 Open Choice journals are not included in this agreement as they do not offer CC BY licensing.

If you have any questions about the agreement or the process, please contact OpenAccess@bournemouth.ac.uk

Open Access in Horizon 2020

BRIAN, Guidance, open access, Publishing

horizon 2020Open access to peer reviewed publications has been anchored as an underlying principle in the Horizon 2020 and is explained in the Regulation and the Rules of Participation. If you are a beneficiary or hoping to be a beneficiary of a Horizon 2020 grant, you need to be aware of your obligations to publish open access. Below are some of the key points taken from Horizon 2020 guidance which can be accessed in full here.

Are you supposed to deposit?

All Horizon 2020 beneficiaries are required to deposit and ensure open access.

What to deposit

  • A machine-readable electronic copy of the published version publisher’s final version of the paper, including all modifications from the peer review process, copyediting and stylistic edits, and formatting changes (usually a PDF document)

OR

  • A final peer-reviewed manuscript accepted for publication final manuscript of a peer-reviewed paper accepted for journal publication, including all modifications from the peer review process, but not yet formatted by the publisher (also referred to as “post-print” version).

Where to deposit

Researchers should deposit in a repository for publications of their choice. In order to manage and monitor open access compliance, BU request that all authors publish in our institutional repository (BURO) this can be done easily through BRIAN. Further information on how to do this can  be accessed here.

When to deposit

Each beneficiary must deposit as soon as possible. To comply with HEFCEs Open Access policy this should be on acceptance of the article.

Open-Access-logoWhen should Open Access be provided

Each beneficiary must ensure open access to the deposited publication — via the repository — at the latest: (i) on publication, if an electronic version is available for free via the publisher, or (ii) within six months of publication (twelve months for publications in the social sciences and humanities) in any other case.

For open access publishing, researchers can publish in open access journals, or in journals that sell subscriptions and also offer the possibility of making individual articles openly accessible (hybrid journals).  Where the case, the Author Processing Charges (APCs) incurred by beneficiaries are eligible for reimbursement during the duration of the action. For APCs incurred after the end of their grant agreement, a mechanism for paying some of these costs will be piloted. In the case of open access publishing open access must be granted at the latest on publication.

Beneficiaries must also ensure open access to the bibliographic metadata that identify the deposited publication. The bibliographic metadata must be in a standard format and must include all of the following:

  • the terms [“European Union (EU)” and “Horizon 2020”][“Euratom” and Euratom research and training programme 2014-2018″];
  • the name of the action, acronym and grant number;
  • the publication date, and length of embargo period if applicable, and
  • a persistent identifier.

In all cases, the Commission encourages authors to retain their copyright and grant adequate licences to publishers. Creative Commons offers useful licensing solutions in this regard (e.g. CC-BY, see Creative Commons Licenses).

In the context of the digital era, the notion of’ publication’ increasingly includes the data underpinning the publication and results presented, also referred to as ‘underlying’ data. Beneficiaries must aim to deposit at the same time the research data needed to validate the results presented in the deposited scientific publications, ideally into a data repository, and aim to make open access to this data. But there is no obligation to do so.

Tags:

The first year student experience – ‘stay-at-home’ students

open access, Publishing

 

Colleagues,

A ‘hot-off-the-press’ publication exploring students experience living at home – maybe of interest to staff busy welcoming our new students, Debbie Holley

=====

Commuting, transitions and belonging: the experiences of students living at home in their first year at university (Pokorny, Holley, Kane)

In this study, our cross-case analysis of students’ lives challenges the conventional home–university model of transition and highlights the importance of acknowledging the influence of this complex symbiotic relationship for students who attend university and live at home. We argue that as with stay-at-home holidays, or “staycations”, which are of such crucial importance to the tourism industry, so stay-at-home students or commuter students are vital to higher education and the term utilised here is “stayeducation”. Through the narratives of “stayeducation” students, we see how family and community aspects of students’ lives are far more significant than previously realised, and our study suggests that these heavily influence the development of a student sense of belonging. Drawing upon biographical narrative method, this paper introduces three first-year Business and Economics students enrolled at different universities in London and explores their journeys through their transition through home, school and early university life. Ways in which key themes play out in the transition stories of our students and the challenges and obstacles for the individual are drawn out through the cross-case analysis. Findings support the existing literature around gender, class and identity; however, new insights into the importance, for these students, of family, friendships and community are presented. Our work has implications for academic staff, those writing institutional policies, and argues for the creation of different spaces within which students can integrate into their new environment.

This article is gold open access and can be accessed here:

http://link.springer.com/article/10.1007/s10734-016-0063-3

New Publication: Businesses and mobile social media capability

Publishing

Bournemouth University’s, Dr Elvira Bolat and Dr Kaouther Kooli, and Professor Len Tiu Wright from University of Huddersfield have published new article in Journal of Business and Industrial Marketing.

bf2c2259-2848-4848-acd4-6e174f1efd23img400

“The study is amongst the first to provide insights into B2B firms’ practices of using mobile social media. This paper found that marketing and advertising firms use mobile social media for branding, sensing market, managing relationships and developing content. Mobile social media is treated by businesses as a strategic firm-specific capability that drives firms’ competitiveness, where imitation of such capability by competitors is limited because mobile social media skills are specific to individuals within organisations and mobile social media routines are manifested as a result of firm-specific mobile social media skills’ interactions.”

Access full article by clicking on the image below.

screen-shot-2016-10-25-at-17-33-52

EU award for PhD student Preeti Mahato

international, PG research, Publishing, student research

FHSS PhD student Preeti Mahato in the Centre for Midwifery, Maternal & Perinatal Health (CMMPH) has been awarded a funded place on the COST Action Training School BEYOND BIRTH COHORTS: from study design to data management.  This training school will run from 23-15 November in Spain.

eu-flagCOST (European Cooperation in Science and Technology) is a unique platform where European researchers can jointly develop their ideas and initiatives across all scientific disciplines through trans-European networking of nationally funded research.  Preeti pal has been awarded the sum of 500 euro to cover the cost of attending the Training School and travel and accommodation costs.    Preeti’s PhD project is on maternity care provision in  Nepal. Preeti’s research focuses on the quality and equity of service available at birthing centres. In Nepal, birthing centres act as first contact point for the women seeking maternity services especially the basic obstetric care. She is supervised by Dr. Catherine Angell, Prof. Edwin van Teijlingen and BU Visiting Faculty Prof. Padam Simkhada (based at Liverpool John Moores University).

Preeti has already published the first PhD paper ‘Birthing centres in Nepal: Recent developments, obstacles and opportunities’ in the Journal of Asian Midwives (JAM) [1], whilst another was published in the Nepal Journal of Epidemiology [2].  Furthermore, a more general health and development paper was published this year in Health Prospect [3].

Congratulations!

Prof. Edwin van Teijlingen

CMMPH

 

References:

  1. Mahato, P., van Teijlingen, E., Simkhada, P., Angell, C. (2016) Birthing centres in Nepal: Recent developments, obstacles and opportunities, Journal of Asian Midwives 3(1): 17-30.
  2. Mahato, P.K., Regmi, P.R., van Teijlingen, E., Simkhada, P., Angell, C., Sathian, B. (2015) Birthing centre infrastructure in Nepal post 2015 earthquake. Nepal Journal of Epidemiology 5(4): 518-519. http://www.nepjol.info/index.php/NJE/article/view/14260/1157
  3. Regmi, P., van Teijlingen, E., Hundley, V., Simkhada, P., Sharma, S., Mahato, P. (2016) Sustainable Development Goals: relevance to maternal & child health in Nepal. Health Prospect 15(1):9-10. healthprospect.org/archives/15/1/3.pdf

OpenAIRE Webinars

open access, Publishing, writing

openaccessweek_logo

For this year’s 9th International Open Access Week, OpenAIRE has scheduled a full week of webinars on various exciting Open Science topics. During the week of October 24-30, join them at lunchtime (12.00 CEST) each day for key insights into the ethics and implementation of Open Science, especially as they relate to the EC’s Horizon2020 programme and OpenAIRE’s mission to foster the social and technical links that enable Open Science in Europe and beyond.

  • MONDAY: “The fundamentals of Open Science”, October 24, 2016 at 12.00 CEST, on key introductory themes in Open Science, with Tony Ross-Hellauer (OpenAIRE, University of Goettingen), Paola Masuzzo (Ghent University) and Chris Hartgerink (Tilburg University).
  • TUESDAY: “H2020 Open Access mandate for project coordinators and researchers”, October 25, 2016 at 12.00 CEST, on Open Access to publications in Horizon 2020, with Eloy Rodrigues and Pedro Principe (University of Minho).
  • WEDNESDAY: “Open Research Data in H2020 and Zenodo repository”, October 26, 2016 at 12.00 CEST, on Research Data Management in Horizon 2020 and the Zenodo repository functionalities, with Marjan Grootveld (DANS) and Krzysztof Nowak (CERN).
  • THURSDAY: “Policies for Open Science: webinar for research managers and policy makers”, October 27, 2016 at 12.00 CEST, on OpenAIRE’s policy activities building on the PASTEUR4OA project, and how to create/implement policies for open science at a local and national level, with Marina Angelaki and Alma Swan (PASTEUR4OA) and Tony Ross-Hellauer (OpenAIRE).
  • FRIDAY: “OpenAIRE guidelines and broker service for repository managers”, October 28, 2016 at 12.00 CEST, on Openaire compatibility guidelines and the dashboard for Repository Managers, with Pedro Principe (University of Minho) and Paolo Manghi (CNR/ISTI).

To participate in any (or all) of these webinars, please register here: https://goo.gl/HIcpJT

 

 

CMMPH disability & childbirth research

Publishing

Last month’s press release for the latest study in the Centre for Midwifery, Maternal & Perinatal Health (CMMPH) was picked up by the Journal of Family Health.  disability-pregnancy-2016The study ‘Human rights and dignities: Experience of disabled women during pregnancy, childbirth and early parenting’ appeared under the heading ‘Maternity care failing disabled women, charity warns’ in the Journal of Family Health.  The charity in question is Birthrights which funded the survey of women with physical or sensory impairment or long-term health conditions and their maternity care experiences.  The research was conducted by midwifery researchers Jenny Hall, Jillian Ireland and Vanora Hundley at Bournemouth University and occupational therapist Bethan Collins, at the University of Liverpool.

rcm-disabilityLast month this important study had already been reported by the Royal College of Midwives (RCM) on their webpages (click here to read more).  On the RCM website  Louise Silverton Director for Midwifery at the RCM said: “It is deeply disappointing to hear that women with disabilities are not getting the maternity care they need and deserve. Although this is only a small survey, it does provide a very valuable insight into the realties of the care these women have received while pregnant.  The RCM believes that maternity services should treat disabled women like every other woman, while ensuring that the care provided does not ignore or overreact to their specific wishes and aspirations.”

 

Congratulations!

Prof. Edwin van Teijlingen

CMMPH

Writing Academy Lunchbyte – Structuring your paper: looking at grammar, vocabulary and style

Publishing, writing

writing academy

Join us in this Writing Academy Lunchbyte session and have a better awareness of structuring your writing in terms of grammar,  vocabulary and style from Paul Barnes, who is the Lecturer in English For Academic Purposes.

Date : 5 October 2016 (Wednesday)

Time : 12.00 – 13.00 (presentation); 13:00 – 13:30 (lunch)

Venue : Talbot Campus

The following language aspects will be covered –

1. Grammar

  • Tense usage
  • Articles
  • Passive voice
  • Punctuation

2. Vocabulary

  • Signposting language
  • Linking words
  • Reporting verbs
  • Collocation

3. Style

  • Levels of formality
  • Objectivity
  • Language to avoid

Come and join us in this session and afterwards, there will be opportunities to have informal discussions with the presenter while having a bite to eat.

To ensure that we place the right catering order, please get in touch with Staff Development to book your place.

New THET project paper published

international, open access, Publishing, Training

thet-needs-assessmentToday saw the latest publication on our BU-led THET in Nepal.  The paper ‘Needs assessment of mental health training for Auxiliary Nurse Midwives: a cross-sectional survey’ was published the Journal of Manmohan Memorial Institute of Health Sciences [1].   This paper reports on a quantitative survey with nearly all Auxiliary Nurse Midwives in Nawalparasi District in the southern part of Nepal. The findings illustrate the lack of training on mental health issues related to pregnancy and childbirth in this group of health workers. Thus the paper’s conclusions stress the need for dedicated training in this field.logo THET

This is the third publication linked to our mental health and maternity care project. In Nepal mental health is generally a difficult to topic to discuss. THET, a London-based organisation, funded Bournemouth University, and Liverpool John Moores University in the UK and Tribhuvan University in Nepal to train maternity workers on issues around mental health.  This latest paper and the previous two papers are all Open Access publications.  The previous two papers raised the issue of women and suicide [2] and outlined the THET project in detail [3].

np-thet-2916-jilly

Prof. Edwin van Teijlingen

CMMPH

 

References:

  1. Simkhada, B., Sharma, G., Pradhan, S., van Teijlingen, E., Ireland, J., Simkhada, P., Devkota, B. & the THET team. (2016) Needs assessment of mental health training for Auxiliary Nurse Midwives: a cross-sectional survey, Journal of Manmohan Memorial Institute of Health Sciences 2(1): 20-26. http://www.nepjol.info/index.php/JMMIHS/article/view/15793/12738
  2. Simkhada, P., van Teijlingen E., Winter, R.C., Fanning, C., Dhungel, A., Marahatta S.B. (2015) Why are so many Nepali women killing themselves? A review of key issues Journal of Manmohan Memorial Institute of Health Sciences 1(4): 43-49. http://www.nepjol.info/index.php/JMMIHS/article/view/12001
  3. van Teijlingen, E., Simkhada, P., Devkota, B., Fanning, P., Ireland, J., Simkhada, B., Sherchan, L., Silwal, R.C., Pradhan, S., Maharjan, S.K., Maharjan, R.K. (2015) Mental health issues in pregnant women in Nepal. Nepal Journal of Epidemiology 5(3): 499-501. http://www.nepjol.info/index.php/NJE/article/view/13607/11007

Congratulations to BU Visiting Faculty Dr. Sam Rowlands

Publishing, writing

sam-rowlandsDr. Sam Rowlands, FHSS Visiting Faculty, has just published an interesting article on ‘On being an expert witness in sexual and reproductive health’.   The paper will appear in the Journal of Family Planning & Reproductive Health Care [1].  In this article Sam highlights that expert witnesses need to be able to apply appropriate legal tests to the evidence, to deal with the range of expert opinion on a matter, and explain clearly what constitutes an appropriate standard of care for a clinician in their discipline and specialty. They must be aware of pitfalls such as being sued for substandard work and being reported to their professional regulator for straying outside their area of expertise. Expert witnesses must be truly independent and ideally their reports should be the same whoever they receive their instructions from.

 

Congratulations!

Prof. Edwin van Teijlingen

CMMPH

 

Reference:

Rowlands, S.  ‘On being an expert witness in sexual and reproductive health’. J Fam Plann Reprod Health Care doi:10.1136/jfprhc-2015-101385 (forthcoming/online first)

New paper Dr. Catherine Angell on CPD in Nepal

Centre for Excellence in Learning, Fusion, international, Knowledge Transfer, open access, Publishing, Training, writing

nnaCongratulations to Dr. Catherine Angell (FHSS) who just had her paper ‘Continual Professional Development (CPD): an opportunity to improve the Quality of Nursing Care in Nepal’ accepted in Health Prospect.   The paper is co-authored with BU Visiting Faculty Dr. Bibha Simkhada and Prof. Padam Simkhada  both based at Liverpool John Moores University (LJMU), Dr. Rose Khatri  and Dr. Sean Mackacel-logo-weby (also at LJMU), Prof. Edwin van Teijlingen in the Centre for Midwifery and Maternal & Perinatal Health (CMMPH), and our colleagues in Dr. Sujan Marahatta and Associate Professor Chandra Kala Sharma. Ms. Chandra Kala Sharma is also the president of the Nepal Nursing Association (left in photo).  Health Prospect is an Open Access journal, hence freely available to anybody in Nepal (and elsewhere in the world).

dsc_0124This paper is first of several based on a study aiming to improve CPD in Nepal and it is partly funded by LJMU and partly funded by BU’s Centre for Excellence in Learning (CEL).  The CEL-funded part of the project centres on focus group research with representatives of the Ministry of Health & Population, the Ministry of Education, the Nepal Nursing Association and the Nursing Council, and Higher Education providers of Nurse Education (both form Government-run universities and private colleges). The focus group schedule will include starter questions to initiate discussions around the kind of CPD nurses in Nepal need, its format, preferred models, the required quality and quantity, and ways of  checking up (quality control). In addition we will be asking a subgroup of nurses registered in Nepal about midwifery skills as midwifery is not recognised as a separate profession from nursing in Nepal. Hence there will be three focus groups specifically about midwifery CPD: one at MIDSON (the Midwifery Organisation of Nepal), one with nurses providing maternity care in private hospitals and one with nurses doing this in government hospitals.

The research is a natural FUSION project in the field of nursing & midwifery as it links Research in the field of Education to help improve Practice in Nepal.

 

Prof. Edwin van Teijlingen

CMMPH

 

Reference:

  1. (CPD): an opportunity to improve the Quality of Nursing Care in Nepal, Health Prospect (Accepted) 

 

 

New sociology book by Prof Ann Brooks

Publishing, Women's Academic Network

Genealogies of Emotions, Intimacies, and Desire: Theories of Changes in Emotional Regimes from Medieval Society to Late Modernity (Hardback) book cover

Congratulations to Prof. Ann Brooks in FHSS on the publication of her latest book Genealogies of Emotions, Intimacies and Desire: Theories of Changes in Emotional Regimes from Medieval Society to Late Modernity. The book has a Foreword by David Konstan (NYU) and it is published by Routledge. 

 

FHSS seminar Prof McKie

Publishing, REF Subjects, Research assessment, Women's Academic Network, writing

linda-mckie-2016Prof. Linda McKie who is professor of Sociology at Durham University gave an excellent paper today in FHSS on Revitalising Spatial and Temporal Frameworks in the Analysis of Unpaid Care and Paid Work.  Her paper highlighted that published data have documented the persistence of the gender pay gap for all women with evidence of a deepening gap following maternity leave. These data generated numerous analyses on segregation and discrimination in education and working life and the many ways in which unpaid care for children, family members and elders remains a dominant factor in everyday gendered inequalities. Often little comment was made on women’s crucial role in reproducing generations many of whom will fund future pensions and services through their taxation. These intergenerational reciprocities are generally ignored in favour of the immediate time considerations for employers, workers and families with the need to generate profit, or income and resources for household or business survival.

In her seminar Prof. McKie revisited the analytical frameworks of ‘caringscapes’ and ‘carescapes’. In earlier work, it was asserted that both offer analytical potential to enhance analyses of the temporal and spatial dynamics of caring and working over the lifecourse in different places. Caring, critical to human flourishing and evident in many aspects of women’s lives, is captured in ‘caringscapes’. The framework of ‘carescapes’ explores the relationship between policies and services as determined by employers, the state and capital. Both frameworks are informed by feminist theorising and spatial and temporal perspectives on identifying and analysing how women perceive, engage with, and reflect on, the demands and pleasures of combining informal caring and paid work. ref-world

Yesterday Prof. McKie led a well-attended workshop for FHSS staff on preparing for the REF.  She offered insight into various REF processes as well advise on strategic planning and the importance of networking.   Prof. McKie has been a sub-panel member of the Research Excellence Framework 2014 (REF) Sub-panel 23: Sociology for the period 2010-2014.

 

Prof.  Edwin van Teijlingen

CMMPH