Why do so many new CEOs fail to turn around struggling companies, even with a fresh strategy? Maybe it’s not just about leadership.
My new book Corporate Trauma:The toxic legacy of a crisis introduces a powerful new concept – the lasting impact of a past corporate crisis. Drawing from the biological field of Epigenetics, the book argues that a significant organizational shock can embed dysfunctional patterns deep within a company’s cultural DNA that leads to decreased morale and productivity, a breakdown of trust amongst investors, employees, leadership, and a culture of fear, blame, and risk avoidance.
This book offers a new lens to diagnose why companies get trapped in a downward spiral. It goes beyond the classic turnaround playbook to identify and address the root cause of persistent failure, offering an invaluable path to strategic renewal and injecting vitality back into any organization. The book is on AMAZON and now available for pre-order.
The foundational research previously informed the UK Government’s ‘Build Back Better: our plan for growth’ and the Business, Energy and Industrial Strategy’s Committee’s ‘Innovation Strategy’ in 2021.
If any BU research group would like me to present the research findings, please get in touch with me at: joliver@bournemouth.ac.uk

















At the beginning of July, the chapter
Among the featured case studies are three final year undergraduate student projects that were created at the National Centre for Computer Animation (NCCA) during the 2021/2022 academic year: two projects by Catja Larsson and one project by Ana-Maria-Cristina Ureche. Both alumni co-authored the chapter, demonstrating once again the excellent quality of work produced by NCCA undergraduates.


















Dr. Paul Whittington attends Technology and the SEND Reforms Roundtable in the House of Commons
Dr. Paul Whittington joins Bett 2026 DfE Assistive Technology Roundtable
BU Prof Jonathan Parker promoting social work in Malaysia
New interdisciplinary paper accepted for publication
Three NIHR Internships awarded at BU
Research highlighted at the UN in New York
Horizon Europe Cluster 3 (Civil Security for Society) 2026 Calls Now Open
MSCA Doctoral Networks 2026 Call Information Webinar
ESRC Festival of Social Science 2026: Application Deadline Extended to Thursday 25 June 2026
Reminder: Register for the ESRC Festival of Social Science 2026 Information Session
ECR Funding Open Call: Research Culture & Community Grant – Apply now
ERC Advanced Grant 2025 Webinar
Update on UKRO services
European research project exploring use of ‘virtual twins’ to better manage metabolic associated fatty liver disease
Explore our work, meet our partners, and find out how you can collaborate with us by clicking here! MIHERC is led by Sheffield Hallam University, with Bournemouth University as a key partner and the important funding coming from NIHR (National Institute for Health and Care Research) Maternity Challenge Initiative. The BU key academics are: Huseyin Dogan, Vanora Hundley, Edwin van Teijlingen, and Deniz Çetinkaya. Please share with all who may be interested.